Isu tiri vamwe web agency uye imwe webhu yekushambadzira agency, tinotsanangura zvako dandemutande sangano kune edu masevhisi akaenderana kune yekupedzisira vatengi, isu tinoshanda se software imba, software software, software yekuvandudza kambani, web agency, webhu yekushambadzira agency, dandemutande sangano. Isu tinobatawo nekusimudzira nekusika mobile app saka tinoita sw mobile.
Tave tichigadzira kweanopfuura makore gumi nemashanu mawebhusaiti.
We kugadzira mawebhusaiti uye isu tinoronga e-zvokutengeserana in WordPress vanoziva nzira yekuudza kambani yevatengi kuburikidza nebasa redu rekugadzira rakazara mawebhusaiti uye chisikwa e-zvokutengeserana.
Pawebhu pane anopfuura emabhiriyoni manomwe emapeji uye anenge mazana mashanu emakumi mashanu mawebhusaiti uye mune ino saiti imwe chete, iwe uchaona mashandiro atinoita, ndiko kuti, maitirwo atinoitwa nevashandisi, zvichibva pa dati ayo ari mafuta emireniyumu nyowani, asi pamusoro pezvose uchaona kuti iyokungwara kwekunyepedzera uye munhu anoumba kuziva saka ramangwana rehunyanzvi, kwete munhu achipesana nemuchina, asi murume nemuchina pamwechete.
Ndinodzokorora, pawebhu pane mapeji anopfuura mabhiriyoni manomwe nemamirioni mazana mashanu mawebhusaiti uye tsvakiridzo yega yega ine gumi mhinduro peji uye mabhiriyoni ekutsvaga anoitwa pamwedzi. Kuva mukati injini dzekutsvaga zvinoreva kukwanisa kusvika munzvimbo gumi dzekutanga mukutsvaga kunoitwa nemushandisi, basa redu harisi rekuti unofona ini vatengi, asi ivo i vatengi kukudaidza nekuti wakaonekwa pamberi pemakwikwi ekutsvaga kwambotaurwa.
Ini ndinorangarira kuti pawebhu pane mapeji anopfuura mabhiriyoni manomwe nemamirioni mazana mashanu mawebhusaiti uye mabhiriyoni ekutsvaga anoitwa mwedzi wega wega ane mhinduro gumi chete pane imwe neimwe peji.
Iwe unonzwisisa kuti sei tanga tichishanda kweanopfuura makore gumi nemashanu pachirongwa chinokutendera iwe kuti upinde munzvimbo dzepamusoro gumi. Iron SEO ndiro zita rechirongwa chedu.
ZVINHU ZVINOITA KUTI A WEBSITE OR A ONLINE STORE ?
Isu tinogara tichibvunzwa uyu mubvunzo asi isu tinopindura nemumwe mubvunzo: "Waizobhadhara marii kune vatsva vaunosangana navo, waizobhadhara zvakadii zvitsva zvekukumbira zvirevo uye waizobhadhara zvakadii kuwedzera kutengesa?
Il website or il online chitoro haifanirwe kuonekwa semutengo asi sekudyara mukati menguva refu, kutaura zvazviri zvese zvinoyerwa uye isu tinogona kukuudza nechokwadi kuti imarii, kubva kumubvunzo wapfuura isu tinobvunza avo vanotibvunza kuti ingani website kana a online chitoro.
NDINODZORERA: ZVINOITWA A WEBSITE OR A ONLINE STORE ?
Isu tinogara tichibvunzwa uyu mubvunzo asi isu tinopindura neUMWE MUBVUNZO: "Ungabhadhara marii kune vatsva vaunosangana navo, waizobhadhara zvakadii zvitsva zvekukumbira zvirevo uye waizobhadhara zvakadii kuwedzera kutengesa?"
Isu tiri vamwe web agency uye imwe webhu yekushambadzira agency, tinotsanangura zvako dandemutande sangano kune edu masevhisi akaenderana kune yekupedzisira vatengi, isu tinoshanda se software imba, software software, software yekuvandudza kambani, web agency, webhu yekushambadzira agency, dandemutande sanganoIsu tinobatawo nekusimudzira nekusika mobile app saka tinoita sw mobile.
Webhusaiti Webhusaiti anoziva mawebhusaiti iyo inogadzira kukosha kune yekupedzisira mutengi.
Isu tanga tichishanda pachigadzirwa kwemakore gumi nemashanu kuisa chinzvimbo i mawebhusaiti uye mumakore 15 aya zvinzvimbo mu injini dzekutsvaga nguva dzose 10.
Tinotenda uye takazvipira kuzvimiririra kubva injini dzekutsvaga uye tinotsvakurudza zvinyorwa zvesayenzi nemabhuku ane chiremera.
Zvemagariro o mawebhusaiti?
Kukura kwenzvimbo dzekushamwaridzana
Mumakore achangopfuura takaona kuwedzera exponential mukukosha kwe evanhu vezvenhau: Tsigiro yekukurumidza uye nyore-kushandisa-mapurogiramu yakabvumira chero munhu kuti amise kuvepo kwake pamhepo pasina matambudziko ehunyanzvi anodiwa nemaitiro echinyakare senge. mawebhusaiti uye mablog.
Kuwedzera kwekuonekwa kweaya makwara ekutaurirana kwakatungamirawo makambani mazhinji, kunyanya madiki, kumisikidza huvepo hwavo hwepamhepo chete pavari, kukwezhwa nekushaikwa kwemitengo uye nekukurumidza kwekumisikidzwa.
Pasina kupokana mazuvano kuve nesocial profil inenge inosungirwa kune bhizinesi rega rega, senge network senge Facebook, LinkedIn, Instagram etc bvumira kwete chete kuita kuti bhizinesi rako rive nyore kuwanikwa kune vakawanda vanotevera vanhu, asi zvakare uye pamusoro pezvose kuchengetedza hukama hunoshanda newe. vatengi.
Ukuwo a website inonakidzwa nehunhu hwakaoma kutevedzera nedzimwe nzira dzekutaurirana dzinoshandisa nehunyanzvi zano rekungwarira. Marketing, inogona kuunza zvakakosha kune bhizinesi rako. Ngativaonei zvizere.
Corporate asset
Chimiro Facebook, YouTube kana zvakafanana zvinodzorwa nemuridzi wetiweki, anogona kusarudza akazvimiririra kubvisa chimiro kana kushandura mitemo yesocial network yake zvichienderana neanogona kuita zvakaipa kune ani nani anotonga iyo profil, uye ndiani angave akaisa mari yakawanda mairi. nguva yake nemari.
Zvikasiyana a website ndeye zvese zvinangwa nezvinangwa chikamu chemidziyo yekambani yemuridzi wayo, uyo anogona kusarudza akasununguka mashandisiro ayo kana kunyange, kana zvichionekwa zvakakodzera, yakawanda sei uye kana kuitengesa kune vechitatu mapato. Mupfungwa iyi mari yega yega website imari yenguva refu mubhizinesi rako kuita.
specialization
A social profile inopa epamberi asi akamira maficha, nepo a website inogadzirwa kuti ikwane zvinodiwa nekambani inoituma segirovhosi: mune yakanyatsogadzirwa saiti fomu yega yega yekuonana, mufananidzo, configurator kana slider yakagadzirirwa kutungamira mushandisi zvinoenderana nehurongwa hwakagadzirwa nemuridzi wayo.
Anogadzirisa mune a e-zvokutengeseranasemuenzaniso, inogona kuve yakanyanya kudarika chishandiso chinowanikwa kune anofambisa ngarava kuti akwanise kutsvaga nekukurumidza zvigadzirwa zvaanofarira: kana zvikanyatsofungwa, inogona kunge iri sosi yakakosha kwazvo, ichitungamira sarudzo yemutengi kuenda kune zvakanyanyisa kukosha kutenga kwekambani. .
Kuzivikanwa Chitupa
Vashoma vanamuzvinabhizimusi vaizogashira bhizinesi ravo mudura repasi rine madziro ekupimha, kunyangwe dai raive rakaringana kuita zviitiko zvebhizinesi: chivakwa hachishandiswe kungova nevanhu nezvinhu, asi chinokurudzira kuratidzwa kwekutanga ku vatengi, vatengesi nevashandi vanoishanyira pamwe nevanhu vanopfuura.
Saizvozvowo a website yakavakwa zvakanaka haisi mbiya zvayo dati, asi inoratidza kuzivikanwa kwemuridzi wayo uye inosimbisa mhando yayo. Munyika iri kuramba ichiwedzera kudyidzana, uko kukwikwidza kunowanzo kuve kwepasirese uye kwakasimba, izvi zvinokutendera kuti usiyanise bhizinesi rako rekupa uye uwane zvimwe zvinonakidza zvikamu zvemusika.
Kuongorora kwavo vatengi
Kuburikidza nezvigadzirwa zvemahara zvinopihwa ne google zvinokwanisika kuita chidzidzo chakadzama chemaitiro evashanyi vedu website uye saka wedzera kutaurirana kwako uye nzira dzekutengesa, dzakadai se:
- ndeapi mapeji anoverengwa zvakanyanya? Ndeapi mapeji anokurumidza kusvetukira kuzasi?
- Mavhidhiyo e -ossossimi ayo iwe akagadzira anotaridzwa chaizvo neyako vatengi? Kuona imwe yemavhidhiyo aya inowedzera kuwedzera kwakawanda kwekutenga here? Zvakawanda sei?
- Vashandisi vanoita sei kana vachiona chigadzirwa chako? Ndeipi chikamu chepeji ivo vanogara zvakanyanya?
mhedziso
Kupedzisa, nzira yekutengeserana yakabudirira haigone kuve yakavakirwa pane nzira yekutaurirana (evanhu vezvenhau e website che sia), ma deve riuscire ad integrare tutti i canali di comunicazione dell’azienda e integrarli per rafforzarli a vicenda.
Isu tiri vamwe web agency uye imwe webhu yekushambadzira agency, tinotsanangura zvako dandemutande sangano kune edu masevhisi akaenderana kune yekupedzisira vatengi, isu tinoshanda se software imba, software software, software yekuvandudza kambani, web agency, webhu yekushambadzira agency, dandemutande sangano.
E-commerce: mukana wakanaka ...
Kupararira kuri kuramba kuchiwedzera kwe Internet uye mafoni akabvumira nhamba iri kukura yevanhu kuwana masevhisi akawanda zvakananga pawebhu. Kunyanya, nyika yekutengesa kwepamhepo yakaona kukura nguva dzose mumakore achangopfuura uye zvinotarisirwa1 kuti panosvika 2021 mari yepasi rose ichasvika 4.88 trillion emadhora.
Aya mamiriro, kana akanyatsoshandiswa, anopa mukana wakakosha kumakambani; ichipa basa rayo pachayo e-zvokutengeseranamuchokwadi, kunyangwe zvidiki zviitiko hazvigone chete kusvika zvitsva vatengi mumisika yavo yemuno, asi zvakare pinda yakafara musika wepasi rese, zvichikonzera kuwedzera kwakakosha kuwedzera mukutengesa kwayo.
Imwe bhenefiti yakakosha yekutengesa pamhepo ndeyekuti zvinokwanisika kufanidza mushandisi uye nekudaro kumupa ruzivo rwakasarudzika uye rwakakwenenzverwa, semuenzaniso nekumupa zvigadzirwa mumba mewebsite yako zvinonyanya kufarira. Iyo profiling yevashandisi vayo zvakare inobvumidza iwe kuti unzwisise zvirinani zvavanofarira uye zvinokurudzira, nokudaro zvichiita kuti zvikwanisikee optimization yehurongwa hwako Marketing.
… Asi zvakare kwakaoma kunetsa
Sezvaunogona kutarisira, nyika yekutengesa pamhepo zvirokwazvo inopa mikana yakakosha, asi chete kune avo vanobudirira kutarisana neakasarudzika matambudziko anozviratidza. Kuedza kuvhura shopu repamhepo pasina rutsigiro rwevanyanzvi vanogona kukonzera kutambisa nguva, mari uye zviwanikwa. Isu tinonyora mamwe ematambudziko ekukunda kuitira kubata a e-zvokutengeserana zvakabudirira:
- Paunovhura a e-zvokutengeserana iwe unokwanisa kuwana kumusika wakakura kwazvo, asi panguva imwechete iwe unofanirwa kusangana nemakwikwi akaenzana akaenzana: mune a chitoro vakwikwidzi vemuviri kuti vangwarire kune vashoma nhamba yezvimwe zvitoro munzvimbo yemuno; mune a online chitoro pachinzvimbo, nzvimbo yenzvimbo inorasikirwa nekukosha kwayo uye vashandisi vayo vanogona kukwezva nezvipo kubva kuzvitoro munzvimbo dziri kure kwazvo.
Makwikwi saka anova akaomarara zvakanyanya nemhedzisiro yekuti kazhinji ndiwo maratidziro anoita mutsauko uye nekupa vashandisi vako ruzivo rwakaderera pane rwakanakisa zvinogona kukonzera kurasikirwa kukuru kubhizinesi rako. - Zvinogona kunetsa kuti chitoro chepamhepo chiwanikwe online, kunyanya kana mhando yako isiri yepamusoro-soro. Kupa pfungwa yekuoma kwebasa iri, pawebhu pane anopfuura bhiriyoni imwe nehafu masaiti1 anoenderana nemabhiriyoni emapeji. Kuwanikwa kuburikidza nekutsvaga pa google zvinodikanwa kuti mushandisi aite tsvakiridzo uye saiti yako inoonekwa munzvimbo gumi dzekutanga (zvinzvimbo mushure megumi hazviwanzo kudzvanywa nevashandisi). Nechikonzero ichi kuvhurwa kwea e-zvokutengeserana haigone kufuratira chiitiko chine chinangwa chekugadzirisa mukana wekusarudzwa nawo injini dzekutsvaga, inonziwo basa SEO (Tsvaga Engine Optimization), uye izvo zvinoda munhu akazvitsaurira nyanzvi.
- Kusiyana nezvinoitika kuzvitoro zvepanyama, uko kushambadzira kunoitika nezvirongwa zvakapfava, munyika yekutengesa pamhepo, kushambadza kunowanzobhadharwa pakukiya uye mutengo weumwe neumwe wemabhatani aya unowanzosiyana zvichienderana nezviteedzana zvehunyanzvi parameter izvo zvinoda yemunhu akazvipira nyanzvi (zvakare nyanzvi SEO) kugadziridzwa. Sezvo kushambadzira kushandisa kuri, mune iyo nyaya ye e-zvokutengeserana, kazhinji yakakura, zvakakosha kutaura nezvenhamba yakagadziriswa iyo inoderedza kushandisa pakubaya.
- Kusiyana nezvinoitika muzvitoro zvepanyama, mukati e-zvokutengeserana mutengi haakwanise kuyedza zvinhu asati azvitenga, uye izvi zvinodzosera kumashure vatengi vazhinji kana nzira dzekumisidzana dzisina kukodzera dzikasaitwa. Kunyanya, zvakakosha kupa mukana wekudzorera chigadzirwa pasina muripo wekuwedzera. Nechikonzero chimwe chete ichocho zvakare zvakakosha kupa machira echigadzirwa akapfuma mune zvakadzama, mapikicha uye kunyange anoratidza mavhidhiyo, izvo zvinopa mushandisi iyo yakajeka pfungwa inogoneka yehunhu hwechigadzirwa. Zvitoro zvakabudirira kwazvo zvinobvumidza vashandisi kubvunza mibvunzo nezvekuti chigadzirwa chinoshanda sei; iyi mibvunzo inoonekwa pane saiti uye vamwe vashandisi vakaedza chigadzirwa vanogona kupindura. Kuita izvi kunowedzera kuvimba muchigadzirwa pane chikamu che vatengi paunenge uchideredza nhamba yekufona kune yako toll-yemahara nhamba.
Zvekuita kutanga a e-zvokutengeserana
Sezvatsanangurwa pamusoro apa, kutengesa pamhepo chiitiko chinodaidzira chinoda seti yakasimba yehunyanzvi nehunyanzvi zvese muzvikamu zvekumisikidza uye panguva dzekushanda kwemazuva ese. Saka zvinodikanwa kuti tivimbe nekukurumidza nemawebsite anokwanisa, anokwanisa kupa rutsigiro muzvikamu zvese nenzvimbo dzese dzekuisa online uye kuchengetedza online chitoro.
Kuita izvi kuchaita kuti uwedzere kutengesa uye kudzikise kushambadzira uye rubatsiro rwevashandi.
Sangano redu rinokwanisa kukupa iwe rutsigiro muzvikamu zvese zvekubata, kuvhura uye manejimendi yechitoro chepamhepo:
- Isu tichakutungamira mukusarudza yakanakisa chikuva chekushandisa kwako (woocommerce, Prestashop, Magento…) kana, kana zvakakodzera, isu tinopa zano nekushandisa mhinduro yevaridzi.
- Kutenda kune vashandi vedu vane ruzivo rwakanyanya isu tichagadzira yako e-zvokutengeserana kuitira kuti uve nechokwadi chekuonekwa kwakanyanya kwebhizinesi rako pamutengo wakanakisa wemusika.
- Kana iwe uchida kutama kubva kana kuenda kune mamwe mapuratifomu isu tinokwanisa kupinza / kutumira kunze mhinduro pamwe nekugadzirisa mhinduro nemisika yekunze senge. Amazon kana eBay.
- Pamunokumbira tinokwanisawo kupa makosi ekudzidzira ekutonga kwakaringana kwechitoro chako chepa online, kana kana uchida, tsigira zvakananga vashandi vehunyanzvi nezvekuchengetedza kwayo.
Kana iwe uchida rumwe ruzivo bata isu pasina chisungo kana kubvunza kugadzwa kumahofisi edu mukati Milan.
KUSVANYA Nzvimbo
Isu tiri vamwe web agency uye imwe webhu yekushambadzira agency, tinotsanangura zvako dandemutande sangano kune edu masevhisi akaenderana kune yekupedzisira vatengi, isu tinoshanda se software imba, software software, software yekuvandudza kambani, web agency, webhu yekushambadzira agency, dandemutande sangano; nesuwo kubata budiriro uye zvisikwa mobile app tobva taita sw mobile uye kushanda pa:
Milan, Bergamo, Brescia, Varese, Como, Cremona , Lecco, Mantova, Pavia, Sondrio, asi isu tinoshandawo,
Abruzzo : Akwira , Chieti , Pescara , Teramo
Basilicata : Matera , Potenza
kuCalabria : Catanzaro , Cosenza , Crotone , Reggio Calabria , Vibo Valentia
Campania : Avellino , Benevento , caserta , Naples , Salerno
Emilia Romagna : Bologna , Ferrara , Forlì , Cesena , Modena , Parma , nePiacenza, Ravenna , Reggio Emilia , Rimini
Friuli Venezia Giulia : Gorizia , Pordenone , Trieste , Udine
Lazio : Frosinone , Latina , Rieti , Roma , Viterbo
Liguria : kuGenoa , Imperia , Spice , yeSavona
Lombardy : Bergamo , Brescia , Como , Cremona , Lecco , Mantova , Milan , Pavia , Sondrio , Varese
Kurume : Ancone , Ascoli Piceno , Macerata , ndinoyera , Urbino
Molise : Campobasso , Isernia
Piedmont : Alessandria , Asti , Biella, Wedge , Novara , Turin , Vercelli
Puglia : Bari , Brindisi , Foggia, Lecce , Taranto
Sardinia : Cagliari , Carbonia , Iglesias , nuoro , Ogliastra, Olbia , Tembere , Oristano , Sassari
Sisiri : agrigento , Caltanissetta , Catane , Enna , Messina , Palerme , Ragusa , Syracuse , Trapani , Marsala , Mazara del vallo, pantelleria
Tuscany : Arezzo , Florence , Grosseto , Livorno , Lucca , Massa Carrara , Pisa , Pistoia , Prato , Siena
Trentino Alto Adige : Bolzano , Tre
vèneto : Belluno , Padova , Rovigo , Treviso , Venice , Verona , Vicenza
Svizzera: Lugano, Canton yeTicino, bellinzone, Locarno, mendrisio, Chiasso.
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