Coopetition from an IT point of view
Mutual benefit Cooperation between two or more partners in order to obtain mutual benefits. A real case is the international roaming service provided by mobile phone companies, which compete to attract clients, but at the same time cooperate to guarantee access to the telephone network also abroad, dividing the revenues generated by international telephone traffic. Operators must implement Call Detail Record exchange mechanisms, and unify billing systems. A second example is the automatic payment services for motorway tolls, such as Telepass. Although the Italian motorway network is owned by several competing companies, they cooperate in order to provide the Telepass service on the entire network. Again a continuous flow of is required data collected among various organizations to manage the credit card charges of motorists.
Stakeholder with the power to force coopetition In some business scenarios there is the presence of a stakeholder with enough power to establish a cooperative relationship between other competing stakeholders. A scenario of this type was created in Italy following the establishment of the Continuous National Labor Exchange (BCNL), a web portal with the aim of encouraging the matching of job supply and demand. In this case the State has required by law the various public and private job placement agencies to cooperate by making available in the portal some information on the profiles of the job seekers that they manage. A second example is that of parallel sourcing, a typical material procurement model in the Japanese automotive industry. In this case an organization sources material from several different suppliers, maintaining a relationship with each for a long period. This ensures a constant supply of material and helps create strong competition between suppliers. However, they are also obliged to exchange knowledge with each other regarding production problems and their solutions.
Statistical Information Systems The Public Administration, or large companies, may decide to partially integrate their information systems in order to have information relating to the population, with the aim of supporting decisions and statistical analyses.
The integration of the information systems of the participants translates into the construction of a federated information system, which allows the exchange of information between the organizations involved.
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