Hukumar gidan yanar gizo yana aiki a cikin SEO : fasahar inganta hangen nesa na ku Yanar gizo a cikin sakamakon binciken kwayoyin halitta don jawo hankalin zirga-zirga masu dacewa.
SEO: Inganta gidan yanar gizon ku don ganuwa
Ka yi tunanin mallakar a negozio m, cike da kyawawan kayayyaki. Amma idan da negozio An boye a cikin wani lungu mai duhu kuma ba wanda ya san yadda za a same shi, ta yaya za ku sayar da shi? Haka ma naku Yanar gizo: idan ba a inganta shi don i injunan bincike, kamar Google, zai zama da wahala ga masu yiwuwa abokan ciniki same ku.
Anan ya shigo Search Engine Optimization (SEO), saitin dabaru da nufin inganta ganuwa da matsayi na ku Yanar gizo a sakamakon binciken kwayoyin halitta (ba biya ba). A sauƙaƙe, da SEO taimaka naku Yanar gizo don samun sauƙi ta hanyar mutanen da ke neman samfurori ko ayyuka kamar naku.
Yadda yake aiki SEO?
I injunan bincike zo Google suna amfani da hadaddun algorithms don rarrafe yanar gizo da rarraba gidajen yanar gizo bisa ɗaruruwan dalilai. Wadannan abubuwan sun haɗa da inganci da dacewa da abun ciki, tsarin tsarin Yanar gizo, Saurin lodi, kasancewar backlinks (hanyoyi daga wasu gidajen yanar gizo), da dai sauransu.
L'obiettivo della SEO shine inganta naku Yanar gizo don waɗannan dalilai, don sanya shi a matsayin babba kamar yadda zai yiwu a cikin shafukan sakamakon bincike (SERP). Mafi girman naku Yanar gizo, da ƙarin ganuwa da shi da kuma ƙarin zirga-zirga za ka samu.
Menene amfanin SEO?
Amfanin SEO suna da yawa:
- Ƙara zirga-zirgar kwayoyin halitta: Mutane da yawa za su sami naka Yanar gizo ta hanyar i injunan bincike, da ƙarin zirga-zirga da za ku samu.
- Haɓaka sanin alamar alama: Samun wani Yanar gizo da kyau sanya a kan Google yana ƙara ganin alamar ku da ikonta.
- Ƙirƙirar ƙarin jagora da tallace-tallace: Ta hanyar haɓaka zirga-zirga da ganuwa, za ku kuma ƙara damar canza baƙi abokan ciniki.
- Rage farashi marketing: La SEO zuba jari ne na dogon lokaci wanda zai iya taimaka maka rage farashi marketing idan aka kwatanta da sauran nau'ikan talla.
Yadda kuke yi SEO?
La SEO tsari ne mai rikitarwa wanda ke buƙatar lokaci da takamaiman ƙwarewa. Koyaya, akwai wasu ƙa'idodi na asali waɗanda zaku iya amfani dasu don inganta ku SEO naku Yanar gizo:
- Inganta abun cikin ku: Ƙirƙirar ingantaccen abun ciki mai inganci don mahimman kalmomin da yuwuwar ku abokan ciniki suna amfani da bincike akan layi.
- Inganta tsarin naku Yanar gizo: Tabbatar ku Yanar gizo yana da sauƙin kewayawa kuma abubuwan da ke ciki an tsara su sosai.
- Ƙirƙiri hanyoyin haɗin baya: Samo hanyoyin haɗi daga wasu gidajen yanar gizo mai iko don ƙara ikon ku da inganta matsayin ku a sakamakon bincike.
- Yi amfani da kayan aiki SEO: Akwai kayan aiki da yawa SEO wanda zai iya taimaka muku saka idanu akan ayyukanku, bincika i dati kuma inganta naku Yanar gizo.
La SEO tsari ne mai gudana wanda ke buƙatar sadaukarwa da sabuntawa akai-akai. Koyaya, fa'idodin dogon lokaci na iya zama babba dangane da ganuwa, zirga-zirga da haɓaka kasuwancin ku.
Ka tuna: la SEO ba dabarar sihiri ba ce, amma dabarun saka hannun jari ne wanda zai iya taimaka muku cimma burin ku na kan layi.
Tarihi da Juyin Halitta na SEO: Tafiya ta lokaci
Asalin (1990-1997):
Duk ya fara a cikin 90s, lokacin da na farko injunan bincike irin su AltaVista da Yahoo! suka fara index gidajen yanar gizo. A lokacin, da SEO fasaha ce mai sauƙi: kawai saka kalmomin da ake so a cikin take da bayanin meta na Yanar gizo don samun mai kyau jeri.
Tashi na Google da PageRank (1998-2005):
A cikin 1998, Google ya kawo sauyi a duniyar bincike tare da gabatar da PageRank, algorithm wanda ya auna ikon a Yanar gizo dangane da lamba da ingancin hanyoyin haɗin da aka karɓa daga wasu shafuka. Wannan canji ya haifar da juyin halitta na SEO, tare da manufar samun backlinks daga gidajen yanar gizo mai iko da dacewa.
Haihuwar Bakar Hat SEO (2005-2010):
A cikin ƙoƙari na sarrafa algorithm Google, wasu SEO sun fara amfani da dabaru masu tsauri da rashin da'a, wanda aka fi sani da Black Hat SEO. Waɗannan sun haɗa da shigar da ɓoyayyun kalmomin shiga cikin rubutu, ƙirƙirar mahaɗin wucin gadi, da sutura. Google, duk da haka, ya amsa tare da sabuntawa zuwa algorithm don yaƙar waɗannan ayyuka masu cutarwa.
Zamanin Abun ciki marketing da ƙwarewar mai amfani (2011-2015):
Da lokaci, Google ya fara ba da ƙarin mahimmanci ga abun ciki da ƙwarewar mai amfani azaman abubuwan matsayi. Akwai SEO don haka mayar da hankali ga ƙirƙirar babban inganci, mai amfani da abun ciki mai dacewa don masu sauraron da aka yi niyya. Kwarewar mai amfani ya zama mahimmanci, tare da haɓakawa na Yanar gizo don saurin lodawa, sauƙin kewayawa da amfani akan na'urorin hannu.
Thewucin gadi da kuma injin inji (2016-yanzu):
Thewucin gadi da kuma injin inji suna juyin duniya na SEO. Google yana amfani da algorithms masu rikitarwa don fahimtar ma'anar abun ciki da halayyar mai amfani. Akwai SEO saboda haka ya daidaita, tare da manufar ƙirƙirar abun ciki da aka inganta donwucin gadi kuma don samar da kyakkyawan ƙwarewar mai amfani.
La SEO Yau:
La SEO Filin ne mai tasowa koyaushe, tare da sabbin abubuwan sabunta algorithm Google wanda ke faruwa akai-akai. Don ci gaba da gaba, yana da mahimmanci don ci gaba da sabuntawa akan sabbin abubuwa da mafi kyawun ayyuka.
Bayan haka Google:
Bayan haka Google, akwai wasu injunan bincike zo Bing da DuckDuckGo waɗanda ke amfani da algorithms daban-daban. Don haka yana da mahimmanci don inganta naku Yanar gizo ga duka injunan bincike dacewa.
SEO: jari na dogon lokaci:
La SEO ba sauri ba ne, amma zuba jari na dogon lokaci wanda ke buƙatar sadaukarwa da daidaito. Koyaya, fa'idodin na iya zama babba ta fuskar gani, zirga-zirga da haɓaka kasuwanci.
A ƙarshe:
La SEO tsari ne mai rikitarwa kuma mai ban sha'awa wanda ya sami babban juyin halitta tsawon shekaru. Don samun nasara akan layi, yana da mahimmanci don fahimtar sabbin abubuwan da ke faruwa kuma a yi amfani da mafi kyawun dabaru SEO to naka Yanar gizo.
Za ku fahimci dalilin da ya sa muke aiki sama da shekaru 15 a kan shirin da zai ba ku damar shiga saman 10 matsayi. Ironarfe SEO shine sunan shirin mu.
SEO: wuraren aiki
Hukumar Gidan yanar gizo yana gudanar da ayyukansa jeri SEO, a cikin wadannan wuraren aiki:
- Lombardia : Milan, Bergamo, Brescia, Como, Cremona, Leko, Lodi, Mantova, Monza da kuma na Brianza, Pavia, Sondrio, Varese;
- Abruzzo : Chieti, DaAkila, Pescara, Teramo;
- Basilicata : Matera, Potenza;
- Calabria : Catanzaro, Cosenza, Crotone, Reggio Calabria, Vibo Valentia;
- Campania : Avellino, Benevento, Caserta, Naples, Salerno;
- Emilia Romagna : Bologna, Ferrara, Forlì, Cesena, Modena, Parma, Piacenza, Ravenna, Reggio Emilia ne adam wata, Rimini;
- Friuli Venezia Giulia : Goriziya, Pordenone, Trieste, Udine;
- Lazio : Frosinone, Latina, Rieti, Roma, Viterbo;
- Liguria : Genoa, Tasirin, La Spezia, Savona;
- Tafiya : Ancona, Ascoli piceno, Tsaya, Macerata, ina auna, Urbino;
- Molise : Campobasso, Isernia;
- Piedmont : Alessandria, Asti, sandar haɗi, Cuneo, Novara, Turin, Verbano, Kusio, Ossola, Vercelli;
- Puglia : Bari, Bartletta, Andria, Trani, Brindisi, Foggia, Lecce, Taranto;
- Sardinia : Cagliari, Carbonia, Ikklisiya, Matsakaici Campidano, nufi, Ogliastra, Olbia, Haikali, Oristano, Sassari;
- Sicilia : Agrigento, Caltanissetta, Catania, Enna, Messina, Palermo, Ragusa, Siracusa, Trapani;
- Tuscany : Arezzo, Florence, Grosseto, Livorno, Lucca, Massa, Carrara, Pisa, Pistoia, Prato, Siena;
- Trentino Alto Adige : Bolzano, Trento;
- Umbria : Perugia, Terni;
- Valle d'Aosta : Aosta;
- Veneto : Belluno, PADUA, Rovigo, Treviso, Venice, Verona, Vicenza;
- Svizzera : Canton na Appenzell Na waje, Canton na Appenzell Na ciki, Canton Aargau, Kanton Basel Kauye, Kanton Basel Garin, Canton na Bern, Canton na Fribourg, Canton na Geneva, Kanton Jura, Canton na Glarus, Canton na Grisons, Canton na Lucerne, Kanton Nidwalden, Canton na Neuchatel, Canton na Obwalden, Canton na St. Gallen, Canton na Schaffhausen, Canton na Solothurn, Canton na Schwyz, Canton na Thurgau, Canton Uri, Canton na Valais, Canton na Vaud, Canton Zug, Canton Zurich, Canton na Ticino.
Hukumar Gidan yanar gizo yana gudanar da ayyukansa jeri SEO, a Canton na Ticino :
- gundumar mendrisio tare da da'ira na mendrisio, whale, Caneggio, stabilizer e Riva San Vitale;
- gundumar Lugano tare da da'ira na Lugano is, Lugano yamma, Lugano arewa, Ceresium, Paradiso, Magliasina, agno, sessa, sonvico, Waziya, Bren, Pregassona, Capriasca e gidan abinci:
- gundumar Locarno tare da da'ira na Locarno, Tsibirin Lake Maggiore, Akansernone, Gambarogno, Apple, Jirgin ruwa e Verzasca;
- gundumar Vallemaggia tare da da'ira na rowana, Magiya e Lavizzara;
- gundumar Bellinzona tare da da'ira na Bellinzona, Ticin e Giubiasco;
- Gundumar Riviera tare da kulob din Riviera;
- gundumar Blenium tare da da'ira na Serravalle, Aquarossa e Blenium;
- gundumar Leventine tare da da'ira na Giornico, fadi, Na Biyar e Airolo.
SEO, a cikin kasuwannin duniya
Hukumar Gidan yanar gizo yana gudanar da ayyukansa jeri SEO a cikin wadannan yankunan aiki na kasuwar kasa da kasa: Birnin New York, Los Angeles, Chicago, Houston, Filadelfia, Phoenix, San Antonio, San Diego, Dallas, San Jose, Indianapolis, San Francisco, Detroit, ElPaso, Seattle, Boston, Washington, Sacramento, Atlanta, Raleigh, Birnin New York, Los Angeles, Chicago, Houston, Filadelfia, Phoenix, San Antonio, San Diego, Dallas, San Jose, Indianapolis, San Francisco, Detroit, ElPaso, Seattle, Boston, Washington, Sacramento, Atlanta, Raleigh; Kanada: Toronto, Montreal, Calgary, Ottawa, Idonton, missauga, Winnipeg, Vancouver; Ƙasar Ingila : Londra, Glasgow, Sheffield, Liverpool, Manchester, Bristol, Leeds, Birmingham; Turai: Londra, Berlin, Madrid, Roma, Paris, Bucharest, Vienna, Hamburg, Budapest, Warsaw, Barcelona, Monaco, Milan, Sofia, Prague, Brussels, Birmingham, Colonia, Naples, Stockholm, Turin, Marseille, Amsterdam, Zagreb, Valencia, Moscow, Dusseldorf;
Manyan biranen duniya: Tokyo, Shanghai, Jakarta, Delhi, Seoul, Istanbul, Karachi, Tokyo, Guangzhou, Mumbai, Moscow, St. Paul, Lahore, Delhi, Jakarta, Kinshasa, Seoul, Mexico City, Londra, New York, Bangalore, Ho Chi Minh, Lima, Hanoi, Bogota, Tehran, Hong Kong, Bangkok, Dhaka, Alkahira, Rio de Janeiro, Caracas, Bagadaza, St. Petersburg, Riad, Calcutta, Singapore, Santiago, Sydney, Surat, Chennai, Melbourne, Yangon, Alexandria ta Misira, Shenyang, Hyderabad, Los Angeles, Ahmedabad, Ankara, Johannesburg, Wuhan, Yokohama, Abijan, Busan, Cape Town, Durban, sa, Jeddah, Berlin, Casablanca, Pyongyang, Kanpur, Madrid, Jaipur, Nairobi, Faisalabad, Ürümqi, Brasilia, Salvador, Buenos Aires, Roma, Chicago, Fortaleza, Chittagong, Belo Horizonte, Toronto; Ƙasar Ingila : Aberdeen, Basingstoke, Bat, Belfast, Birmingham, Brighton, Bristol, Bromley, Cambridge, Cardiff, Edinburgh, Exeter, Gateshead, Glasgow, Grays, Greenhithe, Kingston a kan Thames, Leeds, Leicester, Liverpool, London, Manchester, Milton Keynes, Newcastle a kan Tyne, Norwich, Plymouth, Reading, Sheffield, Solihull, Southampton, Watford; Babban birnin Yankin Australiya: Canberra, Kudancin Ostiraliya, Rundle Place, New South Wales bondi, Broadway, Gidan Gida, Charlestown, Hirar - Chase, Sauna, Miranda, penrith, Sydney, Queensland:Brisbane , Carindale, Chermside, Robina, Victoria, Kasar Chadi, Southland, Doncaster, Foofar Fountain; Austria: Vienna, Belgium: Brussels, Brazil:Barra da Tijuca, São Paulo, Kanada: Alberta (Kanada), Calgary, Edmonton, British Columbia (Canada) Burnaby,Coquitlam, Richmond, Surrey, Vancouver, Manitoba (Kanada), Winnipeg, Nova Scotia (Kanada), Halifax, Ontario (Kanada),Burlington, London, Markham, Mississauga, Newmarket, Ottawa, Toronto, Waterloo, Quebec (Kanada),Rossan Brossard, Laval, Montreal, Bayanin Claire, Quebec City; Hadaddiyar Daular Larabawa: Abu Dhabi, Dubai; Francia : Aix-en-Provence, Bordeaux, Dijon, Le Chesnays, Wuri mai tsarki, Lille, Lyon, Marne-la-Vale, Marseilles, Montpellier, Nice, Paris, Puteaux: la Tsaro, Rosny-Sous-Bois, Saint Herblain, Strasbourg, Velizy-Villacoublay; Germania : Augsburg, Berlin, Cologne, Dresden, Dusseldorf, Frankfurt, Hamburg, Hanover, Munich, Oberhausen, Sindelfingen, Sulzbach; Spagna : Rafi na Encomienda, arroyomolinos, Barcelona, Churra, Leganés, Mayahonda, Marbella, Valencia, Zaragoza, Svezia: Harshen Helsinki, Malmö, Tby; Svizzera Basel, Geneva, Glattzentrum a cikin Wallisellen, Zurich. Hukumar Gidan yanar gizo yana aiki a Amurka. Hukumar Gidan yanar gizo yana aiki a Kanada. Hukumar Gidan yanar gizo aiki Turai; Albania: Tirana; Germania: Berlin; Andorra: Andorra la Vella; Austria: Vienna; Belgium: Brussels; Belarus: Minsk; Bosnia-Herzegovina: Sarajevo; Bulgaria: Sofia; Croatia: Zagreb; Denmark: Copenhagen; Slovakia: Bratislava; Slovenia: Ljubljana; Spagna: Madrid; Estonia: Tallinn; Finlandia: Helsinki; Francia: Paris; Girka: Atina; Hungary: Budapest; Ireland: Dublin; Iceland: Reykjavik; Latvia: Riga; Liechtenstein: Vaduz; Lithuania: Vilnius; Luxembourg: Luxembourg; Malta: Valletta; Moldavia: Chisinau; Monaco: Monaco; Montenegro: Podgorica; Norway: Oslo; Netherlands: Amsterdam; Poland: Warsaw; Portugal: Lisbon; Ƙasar Ingila: Londra; Jamhuriyar Czech: Prague; Jamhuriyar Macedonia: Skopje; Romania: Bucharest; San Marino: San Marino; Serbia: Belgrade; Svezia: Stockholm; Svizzera: Lugano, Kanton Ticino, Bellinzona, Locarno, mendrisio, amo, Bern; Ukraine: Kiev; Hukumar Gidan yanar gizo yana aiki a Asiya, Afghanistan: Kabul;
Saudi Arabiya: riyadh; Armeniya: Yerevan; Azerbaijan: Baku; Bahrain: Manama; Bangladesh: Dhaka; Bhutan: Thimphu; Burma: Naypyidaw; Brunei: Bandar Seri Begawan; Kambodiya: Phnom Penh; China: Beijing; Koriya ta Arewa: Pyongyang; Koriya ta Kudu: Seoul; Hadaddiyar Daular Larabawa: Abu Dhabi; Philippines: Manila; Jojiya: Tbilisi; Japan: Tokyo; Jordan: Amman; Indiya: New Delhi; Indonesia: Jakarta; Iran: Tehran; Iraq: Bagadaza; Isra'ila: Urushalima; Kazakhstan: Astana; Kirgizistan: Bishkek; Kuwait: Kuwait City; Laos: Vientiane; Labanon: Beirut; Maldives: Malé; Malaysia: Kuala Lumpur; Mongolia: Ulan Bator; Nepal: Kathmandu; Oman: Mascate; Pakistan: Islamabad; Falasdinu: Gabashin Kudus; Qatar: Doha; Singapore : Singapore; Siriya: Damascus; Sri Lanka: Sri Jayawardenapura Kotte; Tajikistan: Dushanbe; Taiwan: Taipei; Thailand: Bangkok; Turkiya: Ankara; Turkmenistan: Ashgabat; Uzbekistan: Tashkent; Vietnam: Hanoi; Yemen: ka; Hukumar Gidan yanar gizo yana aiki a Afirka, Algeria: Algiers; Angola: Luanda; Benin: Benin; Botswana: Gaborone; Burkina Faso: Ouagadougou; Burundi: Bujumbura; Kamaru: Yaounde; Cape Verde: Praia; Chadi: N'Djamena; Comoros: Moroni; Ivory Coast: Yamoussoukro; Misira: Alkahira; Eritrea: Asmara; Habasha: Addis Ababa; Gabon: Libreville; Gambiya: Banjul; Ghana: Accra; Gibuti: Gibuti; Guinea: Conakry; Guinea-Bissau: Bissau; Equatorial Guinea: Malabo; Kenya: Nairobi; Lesotho: Maseru; Laberiya: Monrovia; Libya: Tripoli; Madagaska: Antananarivo; Malawi: Lilongwe; Mugunta: Bamako; Mauritania: Mauritania; Mauritius: Port Louis; Maroko: Rabat; Mozambique: Maputo; Namibiya: Windhoek; Nijar: Niamey; Najeriya: Abuja; Jamhuriyar Afirka ta Tsakiya: Bangui; Jamhuriyar Congo: Brazzaville; Jamhuriyar Demokradiyyar Kongo: Kinshas
Ba waɗanda suke kusa da mu kawai suka zaɓe mu ba.
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