SEO è l’arte di migliorare la visibilità del tuo pūnaewele nei risultati di ricerca organici (non a pagamento) per attirare traffico rilevante.
Search Engine Optimization (SEO): Ottimizzare il tuo sito web per la visibilità
E noʻonoʻo ʻoe iā ʻoe a Shop nani, piha i nā huahana nani. Akā inā ʻo ka Shop Huna ia ma kahi alaʻeleʻele a ʻaʻohe mea i ʻike pehea e loaʻa ai, pehea ʻoe e kūʻai aku ai? Ua like ia me kāu pūnaewele: inā ʻaʻole i hoʻonui ʻia no ka i nā mea ʻimi noiʻi, like Google, e paʻakikī no nā mea hiki nā mea kūʻai mai loaa oe.
Ma laila e komo ai Ke Huli Huli Hua'ōlelo (SEO), he hoʻonohonoho o nā ʻenehana i manaʻo ʻia e hoʻomaikaʻi i ka ʻike a me ke kūlana o kāu pūnaewele ma nā hualoaʻa hulina (uku ʻole). ʻO ka'ōlelo maʻalahi,ʻo ka SEO kōkua iā ʻoe pūnaewele e ʻike maʻalahi ʻia e ka poʻe e ʻimi nei ma ka pūnaewele no nā huahana a lawelawe paha e like me kāu.
Pehea e hana ai SEO?
I nā mea ʻimi noiʻi hele mai Google hoʻohana lākou i nā algorithms paʻakikī e kolo i ka pūnaewele a hoʻokaʻawale i ka pūnaewele ma muli o nā haneli he nui. Aia kēia mau mea i ka maikaʻi a me ka pili o ka ʻike, ke ʻano o ka pūnaewele, ka wikiwiki o ka hoʻouka ʻana, ka loaʻa ʻana o nā backlinks (nā loulou mai nā poʻe ʻē aʻe pūnaewele), a me nā mea ʻē aʻe he nui.
Lʻobiettivo della SEO ʻo ka hoʻonui ʻana i kāu pūnaewele no kēia mau kumu, i mea e hoʻonoho ai i kahi kiʻekiʻe loa i nā ʻaoʻao hopena hulina (SERP). ʻO ke kiʻekiʻe o kāu pūnaewele, ʻoi aku ka ʻike a ʻoi aku ka nui o nā kaʻa e loaʻa iā ʻoe.
He aha nā pōmaikaʻi o SEO?
Na pomaikai o SEO he nui:
- E hoʻonui i nā kaʻa kaiaola: E ʻike hou aku ka poʻe iā ʻoe pūnaewele ma o i nā mea ʻimi noiʻi, ʻoi aku ka nui o nā kaʻa e loaʻa iā ʻoe.
- E hoʻomaikaʻi i ka ʻike brand: Loaʻa kahi pūnaewele kau maikaʻi ma luna Google hoʻonui i ka ʻike o kāu hōʻailona a me kona mana.
- E hoʻonui i nā alakaʻi a me nā kūʻai: Ma ka hoʻonui ʻana i ke kaʻa a me ka ʻike, e hoʻonui ʻoe i kou manawa e hoʻohuli ai i nā malihini nā mea kūʻai mai.
- Hoemi i na koina ke kūʻai akuʻana: La SEO he hoʻolimalima lōʻihi e hiki ke kōkua iā ʻoe e hōʻemi i nā kumukūʻai ke kūʻai akuʻana hoʻohālikelike ʻia me nā ʻano hoʻolaha ʻē aʻe.
Pehea ʻoe e hana ai SEO?
La SEO he hana paʻakikī ia e pono ai ka manawa a me nā mākau kūikawā. Eia nō naʻe, aia kekahi mau loina kumu hiki iā ʻoe ke hoʻohana e hoʻomaikaʻi i kāu SEO ooe pūnaewele:
- Hoʻonui i kāu ʻike: E hana i ka ʻike kiʻekiʻe, pili pono no nā huaʻōlelo i hiki iā ʻoe nā mea kūʻai mai hoʻohana lākou e ʻimi ma ka pūnaewele.
- E hoʻomaikaʻi i ke ʻano o kāu pūnaewele: E hōʻoia i kāu pūnaewele maʻalahi ka hoʻokele a hoʻonohonoho maikaʻi ʻia nā mea i loko.
- E hana i nā loulou backlink: E kiʻi i nā loulou mai nā poʻe ʻē aʻe pūnaewele mana e hoʻonui i kou mana a hoʻomaikaʻi i kou kūlana ma nā hopena ʻimi.
- E hoʻohana i nā mea hana SEO: He mau mea paahana SEO hiki ke kōkua iā ʻoe e nānā i kāu hana, e kālailai i dati a hoʻonui i kāu pūnaewele.
La SEO he hana hoʻomau ia e pono ai ke kūpaʻa a me ka hoʻonui mau. Eia nō naʻe, hiki i nā pōmaikaʻi wā lōʻihi ke lilo i mea nui ma ke ʻano o ka ʻike, ke kaʻa a me ka ulu ʻana o kāu ʻoihana.
E hoʻomanaʻo: la SEO ʻaʻole ia he kumu kilokilo, akā he waiwai hoʻolālā e hiki ke kōkua iā ʻoe e hoʻokō i kāu mau pahuhopu pūnaewele.
Ka mōʻaukala a me ka ulu ʻana o SEO: He huakaʻi i ka manawa
Nā kumu (1990-1997):
Ua hoʻomaka nā mea a pau i ka 90s, i ka wā mua nā mea ʻimi noiʻi e like me AltaVista a me Yahoo! hoomaka lakou e kuhikuhi i ka pūnaewele. I kēlā manawa, ʻo ka SEO He kiʻi maʻalahi: e hoʻokomo wale i nā huaʻōlelo i makemake ʻia ma ke poʻo inoa a me ka wehewehe meta o ka pūnaewele e kiʻi i kahi maikaʻi i hoʻokomo '.
ʻO ka piʻi ʻana o Google a me PageRank (1998-2005):
I ka 1998, Google hoʻololi i ka honua o ka ʻimi me ka hoʻokomo ʻana o PageRank, kahi algorithm e ana i ka mana o kahi pūnaewele ma muli o ka helu a me ka maikaʻi o nā loulou i loaʻa iā ia mai nā pūnaewele ʻē aʻe. ʻO kēia hoʻololi i alakaʻi ʻia i ka ulu ʻana o SEO, me ka manaʻo e loaʻa nā backlink mai pūnaewele mana a pili.
Ka hānau ʻana o ka Papale ʻEleʻele SEO (2005):
I ka ho'āʻo e hoʻoponopono i ka algorithm Google, kekahi SEO ua hoʻomaka lākou e hoʻohana i nā ʻenehana koʻikoʻi a me ka pono ʻole, i kapa ʻia ʻo Black Hat SEO. ʻO kēia ka hoʻokomo ʻana i nā huaʻōlelo huna i loko o ka kikokikona, ka hana ʻana i nā loulou artificial, a me ka ʻahuʻula. Google, ua pane naʻe me nā mea hou i kāna algorithm e hakakā i kēia mau hana ʻino.
ʻO ke au o ka Content ke kūʻai akuʻana a me ka ʻike mea hoʻohana (2011-2015):
Me ka manawa, Google ua hoʻomaka e hāʻawi i ka mea nui i ka ʻike a me ka ʻike mea hoʻohana ma ke ʻano he kumu kūlana. Ma laila SEO no laila ua kālele ʻia i ka hoʻokumu ʻana i ka ʻike kiʻekiʻe, pono a kūpono hoʻi no ka poʻe i manaʻo ʻia. Ua lilo ka ʻike mea hoʻohana i kumu, me ka optimization o ka pūnaewele no ka hoʻouka ʻana i ka wikiwiki, maʻalahi o ka hoʻokele a me ka hoʻohana ʻana ma nā polokalamu kelepona.
kaʻike kūlohelohe a me ka aʻo aʻo (2016-i kēia manawa):
kaʻike kūlohelohe a me ka aʻo aʻo ke hoʻololi nei lākou i ka honua o SEO. Google hoʻohana i nā algorithms paʻakikī e hoʻomaopopo i ke ʻano o ka ʻike a me ka ʻano o ka mea hoʻohana. Ma laila SEO no laila ua hoʻololi ʻia, me ka manaʻo o ka hana ʻana i nā ʻike i hoʻopaʻa ʻia noʻike kūlohelohe a e hāʻawi i kahi ʻike mea hoʻohana maikaʻi loa.
La SEO I kēia lā:
La SEO He kahua ulu mau ia, me nā mea hou algorithm hou Google hana mau. No ka noho ʻana ma mua o ka pihi, pono e hoʻomau i ka ʻike i nā ʻano hou a me nā hana maikaʻi loa.
Ma waho aʻe Google:
Ma waho aʻe Google, aia kekahi nā mea ʻimi noiʻi hele mai Bing a me DuckDuckGo e hoʻohana ana i nā algorithms like ʻole. No laila he mea nui e hoʻonui i kāu pūnaewele no nā mea a pau nā mea ʻimi noiʻi pili.
SEO: he hoʻolimalima manawa lōʻihi:
La SEO ʻaʻole ia he hoʻoponopono wikiwiki, akā he hoʻopukapuka wā lōʻihi e pono ai ke kūpaʻa a me ke kūpaʻa. Eia nō naʻe, hiki i nā pōmaikaʻi ke lilo i mea nui ma ke ʻano o ka ʻike, ke kaʻa a me ka ulu ʻana o ka ʻoihana.
I ka hopena:
La SEO he kaʻina hana paʻakikī a hoihoi i loaʻa i ka loli hohonu i nā makahiki. I mea e kūleʻa ai ma ka pūnaewele, pono e hoʻomaopopo i nā ʻano hou loa a hoʻohana i nā ʻenehana maikaʻi loa SEO i kou pono iho pūnaewele.
E hoʻomaopopo ʻoe no ke aha mākou e hana nei no 15 mau makahiki ma kahi papahana e ʻae iā ʻoe e komo i nā kūlana kiʻekiʻe he 10. Mea hao SEO ʻo ia ka inoa o kā mākou papahana.
hao SEO ʻO 3 kahi plugin wordpress e hooloihi ana i ka SEO o ka Pūnaehana Hoʻoponopono Maʻiʻo WordPress. Nui nā plugins SEO no laua WordPress ʻo ia no nā ʻōnaehana hoʻokele waiwai ʻē aʻe e like me Drupal a i ʻole Joomla; i kēia mau plugins ka hiʻona i kūʻai ʻia e hoʻohana ʻia i ka SEO, no laila ʻaʻole hiki ke hoʻololi ʻia ke kahe o kēia mau plugins kūʻokoʻa i ka Pūnaehana Manaʻo ʻIke. I ka optimization no ka i nā mea ʻimi noiʻi pono ʻoe e lanakila i ka hoʻokūkū a hoʻohana nui i nā plugins e hoʻonui i ka SEO o ka Content Management System a e lanakila i ka hoʻokūkū ke hilinaʻi nei mākou i ke kahe o ka plugin. In SEO ke kūʻai ʻoe i kahi plugin ʻaʻole hiki ke hoʻololi ʻia ke kahe o ka plugin a hana ʻia ke aʻo ʻana ma ke kahe plugin, kahi o ka poʻe e aʻo i ka palapala he mau keʻena pūnaewele a i ʻole nā ʻoihana pūnaewele. ke kūʻai akuʻana a i ʻole nā limahana ʻoihana.
E hoʻohana i ka hao SEO 3, ʻo ia hoʻi ka hilinaʻi ʻana Pūnaewele Pūnaewele Pūnaewele e hoʻopilikino i ke kahe o ka SEO, hoʻokomo i ka plugin SEO, hoʻonohonoho i ka plugin SEO, nana i ka SEO.
Me ka Hao SEO 3 loaʻa iā ʻoe ka manawa pane a hiki i 4 mau hola a ke hana nei ʻoe SEO 24 hola o ka lā, 7 lā o ka pule, 7 lā o ka makahiki.
La SEO di Pūnaewele Pūnaewele Pūnaewele ʻAʻole hiki ke uku e like me ke kau ʻana i kahi plugin SEO, no ke aha e hana ai i nā ʻaelike SEO Me Pūnaewele Pūnaewele Pūnaewele ʻo ia hoʻi ka hilinaʻi ʻana i nā mākau kūikawā o Iron SEO; hana mākou i kahi plugin SEO ʻo mākou wale nō ka ʻike pehea e hoʻohana ai! Loaʻa iā mākou ka ʻike ma SEO Unique Multi Languages, e ʻae iā mākou e lawe mai i nā mea hou i kā mākou mea kūʻai aku.
Pūnaewele Pūnaewele Pūnaewele me ka hao SEO 3 ʻo "SEO Mea hoʻolako lawelawe lawelawe ".
Pūnaewele Pūnaewele Pūnaewele, he a hale polokalamu wordpress, e hana ana ma kahi mamao, i haku ʻia e nā polokalamu polokalamu waho; ʻO kā mākou mea papahana he poʻe kūʻokoʻa Italia a me nā freelancer waho.
ʻO mākou hoʻokahi hale polokalamu wordpress mamao no ka mea ʻaʻole pono ka mea kūʻai aku e pili iā mākou, me Internet hiki iā mākou ke hana no nā mea ʻelua nā mea kūʻai mai ʻItalia kēlā no nā mea kūʻai mai ʻEulopa kēlā no nā mea kūʻai mai honua.
Hana mākou i ka hoʻololi kikohoʻe no nā ʻoihana a me ka mākaʻikaʻi ma ka Ke mākeke Italia a ke hana nei mākou i ka hoʻololi kikohoʻe no nā ʻoihana a me ka mākaʻikaʻi ma ka mākeke honua. Hana mākou me kā mākou nā mea kūʻai mai e hoʻonui iā lākou ma ke kikohoʻe, ma ka hele ʻana ma mua o ko lākou mau manaʻo a me ka hāʻawi ʻana i kā mākou lawelawe hale polokalamu mamao loa wordpress.
Hana mākou i ka Ke mākeke Italia i nā ʻano aʻe:
Abruzzo : Akula , Chieti , Pescara , Teramo
Basilicata : Matera , ʻO Potenza
Calabria : Catanzaro , Cosenza , Crotone , ʻO Reggio Calabria , Vibo Valentia
Campania : Avellino , Benevento , Caserta , Napela , Salerno
Emilia Romagna : Bologna , ʻO Ferrara , Wahi , Cesena , Modena , Parma , Piacenza, Ravenna , ʻO Reggio Emilia , Rimini
Friuli Venezia Giulia : ʻO Keloria , Pordenone , Trieste , Udine
Lazio : Frosinone , Latina , Rieti , Rome , Viterbo
Liguria : Genoa , Imperia , Mea ʻala , Savona
Lombardy : Bergamo , Brescia , Como , Cremona , Lecco , Mantua , Milan , Pavia , Sondrio , Varese
ʻO Marche : Ancona , Ascoli piceno , ʻO Macerata , Kaumaha au , Urbino
Molise : Campobasso , Isernia
Piedmont : Alessandria , Asti , ʻO Biella, Cuneo , Novara , Turin , ʻO Vercelli
Puglia : Bari , Brindisi , Foggia, Lecce , Taranto
Sardinia : Cagliari , ʻĀpana , ʻO Iklesias , nuoro , ʻO Ogliastra, Olbia , Luakini , Oristano , Sasari
Sicilia : ʻAukake , ʻO Caltanissetta , Catania , Enna , Messina , Palermo , Ragusa , Syracuse , Trapani , Marsala , ʻO Mazara del vallo , pantelleria
Tuscany : Arezzo , Florence , ʻO Grosseto , Livorno , Lucca , Massa Carrara , Pisa , Pistoia , Prato , Iā Siena
ʻO Trentino Alto Adige : ʻO Bolzano , Trento
Veneto : Belluno , Padova , Rovigo , ʻO Treviso , Venice , Verona , ʻO Vicenza
Svizzera: Lugano, Canton of Ticino, bellinzone, Locarno, mendrisio, hū.
Hana mākou i ka mākeke honua o nā kūlanakauhale aʻe:
Nuioka, Los Angeles, Chicago, Houston, Filadelfia, Phoenix, San Antonio, San Diego, Dallas, San Jose, Indianapolis, Kapalakiko, Detroit, ʻO ElPaso, Seattle, Boston, Hawaii, Sacramento, Atlanta, Raleigh, Nuioka, Los Angeles, Chicago, Houston, Filadelfia, Phoenix, San Antonio, San Diego, Dallas, San Jose, Indianapolis, Kapalakiko, Detroit, ʻO ElPaso, Seattle, Boston, Hawaii, Sacramento, Atlanta, Raleigh;
Kanada: Toronto, Montreal, ʻO Calgary, Ottawa, ʻEdoma, missisauga, Winnipeg, Vancouver;
ʻO United Kingdom : Londra, Glasgow, Sefila, Liverpool, Manchester, Bristol, Leeds, Birmingham;
Europe: Londra, Pelelina, Madrid, Rome, Paris, Bucarest, Vienna, Hamburg, Pukapeka, Warsaw, Pakelona, Monako, Milan, Sofia, ʻO Prague, Bruxelles, Birmingham, ʻO Colonia, Napela, Stockholm, Turin, Marseille, Part I, Zagreb, Valencia, Moscow, Dusseldorf;
Nā kūlanakauhale nui i ka honua: Tokyo, Shanghai, Jakarta, Delhi, Seoul, Kou, Karachi, Tokyo, Guangzhou, Mumbai, Moscow, St. Paul, Lahore, Delhi, Jakarta, Kinshasa, Seoul, ʻo Mexico City, Londra, New York, Bangalore, Ho Chi Minh, Lima, Hanoi, ʻO Bogota, Tehran, Hong Kong, Bangkok, Dhaka, Kairo, Rio de Ka Janeiro, Caracas, Baghdad, ʻO St.Pietroburgo, Riad, Calcutta, Sinapoa, Santiago, Sydney, Surat, Chennai, Melbourne, Yangon, ʻO Alexandria o ʻAigupita, Shenyang, Hyderabad, Los Angeles, Ahmedabad, Ankara, Johannesburg, Wuhan, Yokohama, Abidjan, Busan, Kaona Lani, Durban, kau, Jeddah, Pelelina, Casablanca, Pyongyang, Kanpur, Madrid, Jaipur, Nairobi, Faisalabad, Urumqi, Brasilia, Salvador, Buenos Aires, Rome, Chicago, Fortaleza, Chittagong, Belo Horizonte, Toronto
ʻO United Kingdom
Aberdeen, ʻO Basingstoke, auau, Belfast, Birmingham, Brighton, Bristol, ʻO Bromley, Kamepelika, Cardiff, Edinburgh, Exeter, ʻO Gateshead, Glasgow, Nā Kelaha, ʻO Greenhithe, ʻO Kingston ma luna o Thames, Leeds, Leicester, Liverpool, London, Manchester, Milton Keynes, Newcastle ma luna o Tyne, Norwich, Plymouth, Heluhelu, Sefila, Solihull, Southampton, Watford
ʻO Australian Capital Territory
Canberra, Australia Hema, Wahi Rundle, Wale Hema Hema bondi, Broadway, Nā hale kākela, Kalana, Kahikina Alualu, ʻUlaʻula, Miranda, ʻO Penrith, Sydney
Queensland
Brisbane , Carindale, Chermside, ʻO Robina,
Victoria
Pōhaku, Hikina, ʻO Doncaster, Puka Punawai
Palakila:ʻO Barra da Tijuca, ʻO São Paulo
Kanaka
Alberta (Kanaka)
ʻO Calgary, 'O Edmonton,
ʻO British Columbia (Kanaka)
Burnaby,ʻO Coquitlam, Rikemona, ʻO Surrey, Vancouver,
ʻO Manitoba (Kanaka)
Winnipeg
Nova Scotia (Kanaka)
Halifax
Hilo (Kanaka)
Burlington, London, Markham, Mississauga, Newmarket, Ottawa, Toronto, Waiwai
Hawaii (Kanaka)
ʻO Brossard, Laval, Montreal, ʻO Pointe-Claire, ʻO Quebec City
United Arab Emirates
Abu Dhabi, Dubai
France
Aix-en-Provence, Bordeaux, Dijon, ʻO ka Chesnay, ʻO Lieusaint, Lille, Lyon, ʻO Marne-la-Vallee, Marseille, Montpellier, ʻoluʻolu, Palika, Puteaux - la Pale Kaua, ʻO Rosny-Sous-Bois, Saint Herblain, Strasbourg, ʻO Velizy-Villacoublay
Germania
Augsburg, Pelelina, Cologne, ʻO Dresden, Dusseldorf, Honolulu, Hamburg, Hanover, Munich, Oberhausen, Sindelfingen, Sulzbach
Kahawai o ka Encomienda, arroyomolinos, Pakelona, ʻO Churra, Leganés, Mayadahonda, ʻO Marbella, Valencia, Zaragoza
Svezia
Koi ʻia ʻo Horgingborg, Malmö, Kāpena
Svizzera
Basel, Geneva, ʻO Glattzentrum bei Wallisellen, Zurich.
ʻAʻole wale nā poʻe kokoke iā mākou e koho iā mākou.
Share:
E ʻike hou aʻe mai ka Pūnaewele Pūnaewele Pūnaewele
E kau inoa no ka loaʻa ʻana o nā ʻatikala hou loa ma ka leka uila.
