Instagram

Instagram ke marang-rang a sechaba a ipapisitseng le ho arolelana lifoto le livideo. E entsoe ka 2010 ke Kevin Systrom le Mike Krieger 'me e fumanoe ke Facebook ka 2012. Instagram Hajoale e na le basebelisi ba mafolofolo ba fetang limilione tse 2 lefatšeng ka bophara.

Instagram e lumella basebelisi ho nka le ho arolelana linepe le livideo le balateli ba bona. Basebelisi ba ka sebelisa li-filters ho linepe le livideo tsa bona ho fetola ponahalo ea bona. Instagram E boetse e fana ka likarolo tse 'maloa tse lumellang basebelisi ho sebelisana le litaba tsa balateli ba bona, ho kenyelletsa ho rata, ho fana ka maikutlo le ho arolelana.

Instagram e fetohile sethala se tsebahalang bakeng sa likhoebo tsa mefuta eohle ho khothaletsa lihlahisoa le lits'ebeletso tsa bona. Likhoebo li ka sebelisa Instagram ho etsa litšoantšo le livideo tse khahlang tse bonts'ang lihlahisoa le lits'ebeletso tsa bona ho ba nang le bokhoni bareki. Instagram e ka boela ea sebelisoa ho theha matšolo mebaraka le thekiso e lebisitsoeng.

Instagram hape ke sethala se tsebahalang sa ba susumetsang. Ba susumetsang ke batho ba nang le palo e kholo ea balateli ho Instagram le ba sebelisang sethala sa bona ho khothaletsa lihlahisoa le lits'ebeletso. Hangata likhoebo li sebelisana le ba susumetsang ho etsa litaba tse tšehelitsoeng tse bapatsang lihlahisoa le litšebeletso tsa bona.

Instagram ke sebaka sa marang-rang se matla le se feto-fetohang se ka sebelisetsoang merero e mengata, ea botho le ea setsebi. Sesebelisoa se tumme lefatšeng ka bophara mme se fana ka likarolo tse 'maloa tse etsang hore e be khetho e bonolo le e bonolo ho e sebelisa.

Mona ke tse ling tsa likarolo tse ka sehloohong tsa Instagram:

• Ho arolelana linepe le lifitio: Instagram e lumella basebelisi ho nka le ho arolelana linepe le livideo le balateli ba bona.
• Lisefe: Instagram e fana ka lihlopha tsa li-filters tseo basebelisi ba ka li sebelisang ho fetola chebahalo ea linepe le livideo tsa bona.
• Tšebelisano le litaba tsa balateli: Instagram e lumella basebelisi ho rata, ho fana ka maikutlo le ho arolelana litaba tse tsoang ho balateli ba bona.
• Lipale: Instagram Lipale li lumella basebelisi ho arolelana linepe le livideo tse nyamelang kamora lihora tse 24.
• IGTV: IGTV e lumella basebelisi ho arolelana livideo ho fihlela metsotso e 60 ka nako e telele.
• Reels: Instagram Reels e lumella basebelisi ho etsa livideo tse khutšoane tsa 'mino.

Mona ke tse ling tsa melemo ea ho sebelisa Instagram:

• Ho bonolo ho e sebelisa: Instagram ke sesebelisoa se bonolo ho se sebelisa ebile ha se hloke tsebo e khethehileng ea tekheniki.
• Tumo ea Lefatše: Instagram ke sethala se tsebahalang lefatšeng ka bophara, se nang le basebelisi ba mafolofolo ba fetang limilione tse 2.
• Tšebelisano: Instagram e fana ka likarolo tse ngata tse lumellang basebelisi ho sebelisana le litaba tsa balateli ba bona.
• Lisebelisoa mebaraka: Instagram e fana ka letoto la lisebelisoa mebaraka e lumellang lik'hamphani ho phahamisa lihlahisoa le litšebeletso tsa tsona.
• Ba susumetsang: Instagram ke sethala se tsebahalang sa ba susumetsang, seo lik'hamphani li ka sebelisanang le sona ho khothaletsa lihlahisoa le lits'ebeletso tsa bona.

Ha re phethela, Instagram ke sebaka sa marang-rang se matla le se feto-fetohang se ka sebelisetsoang merero e mengata, ea botho le ea setsebi. Sesebelisoa se tumme lefatšeng ka bophara mme se fana ka likarolo tse 'maloa tse etsang hore e be khetho e bonolo le e bonolo ho e sebelisa.

histori

Instagram e thehiloe 2010 ke Kevin Systrom le Mike Krieger, basebetsi ba babeli ba pele ba Odeo. Systrom, ea hlahetseng ho Boston, o ile a qala ho sebetsa e le moqapi oa marang-rang ka 2004 mme a theha Burbn, kopo e kopantseng ho kena, ho arolelana lifoto le likarolo tsa liwebsaete tsa metsoalle. Krieger, ea hlahetseng ho Philadelphia, o qalile ho sebetsa e le moqapi oa mehala ka 2005 mme a thusa ho nts'etsapele sethala sa Apple sa nts'etsopele ea mehala.

Systrom le Krieger ba tlohile Odeo ka 2010 ho tsepamisa maikutlo ho eona Instagram. Kopo e ile ea qalisoa ka Mphalane 2010 mme ea tuma kapele. Ka 2011, Instagram e ne e na le basebelisi ba mafolofolo ba fetang limilione tse 1.

Ka 2012, Instagram e fumanoe ke Facebook bakeng sa liranta tse limilione tse likete tse 1. Theko e lumelletsoe Facebook ho holisa boteng ba eona 'marakeng oa ho arolelana lifoto le livideo.

Instagram a tsoela pele ho hōla ka potlako ka mor'a ho fumana ka Facebook. Kopo e fihlile sehlohlolong sa basebelisi ba mafolofolo ba 1 bilione ka 2013 le basebelisi ba mafolofolo ba limilione tse 2 ka 2018.

Mona ke tse ling tsa liketsahalo tse kholo nalaneng ea Instagram:

• 2010: Kevin Systrom le Mike Krieger ba thehiloe Instagram.
• 2010: Instagram e qalisoa phatlalatsa.
• 2011: Instagram e fihlella basebelisi ba mafolofolo ba limilione tse 1.
• 2012: Instagram e fumanoa ke Facebook bakeng sa liranta tse limilione tse likete tse 1.
• 2013: Instagram e fihlella basebelisi ba mafolofolo ba 1 bilione.
• 2015: Instagram e tsebisa Dipale.
• 2016: Instagram e hlahisa likhaso tsa Live.
• 2017: Instagram e hlahisa melaetsa e tobileng.
• 2018: Instagram e fihlella basebelisi ba mafolofolo ba limilione tse 2.
• 2019: Instagram e hlahisa Reels.
• 2020: Instagram e hlahisa Live Shopping.
• 2021: Instagram e hlahisa Collabs.

Instagram ke e 'ngoe ea li-platform tsa metswedi ya dikgang e tsebahalang haholo lefatsheng. Sesebelisoa se sebelisoa ke batho ba lilemo tsohle le limelo ho arolelana linepe le livideo le metsoalle, ba lelapa le balateli. Instagram e boetse e sebelisoa ke lik'hamphani ho ntšetsa pele lihlahisoa le litšebeletso tsa tsona.

Hobaneng

Lik'hamphani le batho ba li sebelisa Instagram ka mabaka a fapaneng, ho kenyelletsa:

Bakeng sa lik'hamphani:

• Puisano le i bareki: Instagram ke tsela e bonolo le e otlolohileng ea hore likhoebo li buisane le tsona bareki. Likhoebo li ka sebelisa Instagram ho araba lipotso tsa bareki, fana ka thuso le ho khothaletsa lihlahisoa le litšebeletso tsa eona.
• Marketing le thekiso: Instagram e ka sebelisoa ho theha matšolo mebaraka le thekiso e lebisitsoeng. Likhoebo li ka sebelisa Instagram ho romella melaetsa ea papatso ho bareki, fana ka litheolelo le litlankane, 'me u bokelle maikutlo.
• Ho hira: Instagram e ka sebelisoa ho fumana le ho hira basebetsi ba bacha. Likhoebo li ka sebelisa Instagram ho beha lipapatso tsa mesebetsi, ho ikopanya le bakhethoa le ho hlophisa lipuisano.
• Tšebelisano: Instagram e ka sebelisoa ho sebelisana le balekane le barekisi. Likhoebo li ka sebelisa Instagram ho arolelana lifaele, ho hokahanya merero le ho rarolla mathata.

Bakeng sa batho:

• Puisano le metsoalle le ba lelapa: Instagram Ke tsela e potlakileng le e bonolo ea ho lula u hokahane le metsoalle le ba lelapa. Batho ba ka sebelisa Instagram ho fapanyetsana melaetsa, ho letsa le ho arolelana litaba tsa multimedia.
• Tlhophiso ea liketsahalo: Instagram E ka sebelisoa ho hlophisa liketsahalo le likopano. Batho ba ka sebelisa Instagram ho arolelana tlhahisoleseding, ho mema bankakarolo le ho hokahanya mesebetsi.
• Phapanyetsano ea litaba: Instagram e ka sebelisoa ho arolelana tlhahisoleseling le litaba. Batho ba ka sebelisa Instagram ho latela lintho tseo u li ratang, ho lula u tseba litaba tsa morao-rao le ho kenya letsoho lipuisanong.

Ha re phethela, Instagram ke sethala se feto-fetohang se ka sebelisetsoang merero e mengata, ea botho le ea setsebi. Sesebelisoa se tumme lefatšeng ka bophara mme se fana ka likarolo tse 'maloa tse etsang hore e be khetho e bonolo le e bonolo ho e sebelisa.

Mona ke tse ling tsa melemo ea ho sebelisa Instagram bakeng sa lik'hamphani:

• Ho fihlella bamameli ba lefatše lohle: Instagram e na le basebelisi ba fetang limilione tse likete tse 1,2 lefatšeng ka bophara. Sena se bolela hore lik'hamphani li na le monyetla oa ho fihlela bamameli ba ka bang teng lefatšeng ka bophara bareki.
• Tsebo ea ho lebela bareki: Instagram e lumella lik'hamphani ho shebana le bokhoni bareki ho ipapisitsoe le lintlha tse kang sebaka, lithahasello le palo ea batho. Sena se thusa lik'hamphani ho fihlela batho ba nepahetseng ka molaetsa o nepahetseng.
• Pokello ea dati: Instagram e fana ka likarolo tse ngata tse lumellang lik'hamphani ho bokella dati ka bokgoni bareki, joalo ka litšebelisano tsa bona le litaba tsa k'hamphani. Tsena dati e ka sebelisoa ho ntlafatsa matšolo mebaraka le thekiso.
• Litšenyehelo tse tlase: Instagram e fana ka letoto la merero ea litheko tse ikamahanyang le litlhoko tsa k'hamphani ka 'ngoe. Sena se etsahala Instagram khetho e theko e tlaase bakeng sa likhoebo tsa mefuta eohle.

Mona ke tse ling tsa melemo ea ho sebelisa Instagram bakeng sa batho:

• Ho kopana le metsoalle le ba lelapa: Instagram Ke tsela e potlakileng le e bonolo ea ho lula u hokahane le metsoalle le ba lelapa. Batho ba ka sebelisa Instagram ho fapanyetsana melaetsa, ho letsa le ho arolelana litaba tsa multimedia.
• Ho arolelana litaba: Instagram Ke mokhoa o monate oa ho arolelana linepe le lifitio le metsoalle le ba lelapa. Batho ba ka sebelisa Instagram ho ngola maeto, liphihlelo le litabatabelo tsa hau.
• E batla lintlha: Instagram e ka sebelisoa ho fumana lintlha le litaba ka mefuta e mengata ea lihlooho. Batho ba ka sebelisa Instagram ho latela lintho tseo u li ratang, ho lula u tseba litaba tsa morao-rao le ho kenya letsoho lipuisanong.

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Sheba Bio e feletseng

Digital Marketing polokelongtshedimosetso lob Polokelo ea Lintlha Setsebi sa Boitsebiso Ho bapatsa ka Marang-rang Mahlale a likomporo Mokhatlo oa Marang-rang Setsi sa Lipapatso Marketing