Baidu

Baidu yinkampani yeteknoloji yaseTshayina enikezela ngeenkonzo ezininzi ze-intanethi, kuquka i-injini yokukhangela, i-portal yewebhu, a e-commerce, inkonzo yomyalezo ekhawulezileyo, a Imidiya yokuncokola kunye nenkonzo yokusasaza ividiyo.

Baidu yeyona njini yokukhangela idumileyo eTshayina, enesabelo seemarike ezingama-70%. Inkampani inikezela nge-injini yokukhangela ye-cross-platform edibanisa iziphumo ezivela iiwebhusayithi, iiblogi, iividiyo kunye nezinye iifomati.

Baidu yasekwa ngo-2000 nguRobin Li no-Eric Xu. Inkampani isekelwe kwi Beijing, eTshayina.

Ngexesha leminyaka, Baidu iye yaqhubeleka ukwandisa kunye nokwahluka kweenkonzo zayo. Inkampani isungule iqonga le e-commerce, inkonzo yomyalezo ekhawulezileyo, a Imidiya yokuncokola kunye nenkonzo yokusasaza ividiyo.

Baidu iye yagxekwa ngokujonga iziphumo zophendlo eTshayina. Inkampani ikwafumene ukugxekwa ngolawulo lwayo lwe dati yabasebenzisi.

Baidu:

• Ingeniso ye Baidu ngo 2022 kwaba $160 billion.
• Inkampani inabasebenzi abayi-150.000.
• Baidu zidweliswe kwi-Stock Exchange Inew york.

Storia

Baidu yasekwa ngo-2000 nguRobin Li kunye no-Eric Xu, abafundi ababini baseTshayina abagqirha abafunda eUnited States. U-Li no-Xu bajolise ekudaleni i-injini yokukhangela eyayifaneleka ngakumbi kwiimfuno zabasebenzisi baseTshayina, ababenobunzima bokusebenzisa ngelo xesha. iinjini zokukhangela Abantu baseNtshona ngenxa yomqobo wolwimi.

Baidu Ikhawuleze yafumana ukuthandwa eTshayina, ngenxa yojongano lwayo olucacileyo kunye nokukwazi kwayo ukuqonda kunye nokubuyisela iziphumo ezifanelekileyo kwimibuzo yesiTshayina. Ngo-2005, Baidu yaba yeyona njini yokukhangela idumileyo eTshayina, kwaye isabambe esi sikhundla nge-70% yesabelo semarike.

Ukongeza kwi-injini yokukhangela, Baidu ikwabonelela ngoluhlu olubanzi lwezinye iinkonzo ze-intanethi, kuquka i-portal yewebhu, a e-commerce, inkonzo yomyalezo ekhawulezileyo, a Imidiya yokuncokola kunye nenkonzo yokusasaza ividiyo. Baidu ukwangumtyali-mali omkhulu kwi ingqiqo kunye nokuqhuba ngokuzimeleyo.

Baidu idlale indima ebalulekileyo kuphuhliso loqoqosho lwaseTshayina lwedijithali. Inkampani yanceda ukwenza Internet ifikeleleka ngakumbi kwaye iluncedo kubasebenzisi baseTshayina, kwaye ikhuthaze ukukhula kwamanye amashishini amaninzi aseTshayina akwi-intanethi.

Nazi ezinye zeziganeko eziphambili kwimbali ye Baidu:

• 2000: Isiseko se Baidu
• 2005: Baidu iba yeyona njini yokukhangela idumileyo eTshayina
• 2007: Baidu iqalisa inkonzo yayo e-commerce, Baidu Shopping
• 2008: Baidu isungula inkonzo yayo yokuthumela imiyalezo kwangoko, Baidu IM
• 2009: Baidu iqalisa inkonzo yayo Imidiya yokuncokola, Baidu Thiba
• 2010: Baidu isungula inkonzo yayo yokusasaza ividiyo, iQIYI
• 2014: Baidu isungula inkqubo yayo ingqiqo, Baidu AI
• 2015: Baidu isungula inkqubo yayo yokuqhuba ngokuzimeleyo, Baidu Apollo

Namhlanje, Baidu yenye yeenkampani ezinkulu zeteknoloji ehlabathini, kunye ne-capitalization yemarike engaphezu kwe-600 yeebhiliyoni zeedola. Inkampani inabasebenzi abangaphezu kwe-150.000 kwaye opera kumazwe angaphezu kwama-20.

Baidu idlale indima ebalulekileyo kuphuhliso loqoqosho lwedijithali lwaseTshayina kwaye iyaqhubeka nokutyala imali kubuchwepheshe obutsha ukuguqula ikamva.

Ngoba

Kukho izizathu ezininzi zokuba kutheni kubalulekile ukwenza ishishini kunye Baidu.

• Ukufikelela kubaphulaphuli abaninzi: Baidu yeyona njini yokukhangela idumileyo eTshayina, enesabelo seemarike ezingama-70%. Oku kuthetha iinkampani ezithengisa okanye ezithengisa iimveliso okanye iinkonzo Baidu banethuba lokufikelela kubaphulaphuli abaninzi abanokubakho abathengi.
• Ukufikelela kuluhlu olubanzi lweenkonzo: Baidu inikeza uluhlu olubanzi lweenkonzo, kuquka injini yokukhangela, iwebhu portal, e-commerce, umyalezo wangoku, Imidiya yokuncokola kunye nokuhanjiswa kwevidiyo. Oku kuthetha ukuba iinkampani zinokufumana isisombululo esifanelekileyo kwiimfuno zabo, kungakhathaliseki icandelo ezisebenza kulo.
• Ukusungula: Baidu yinkampani eyenza into entsha ehlala ityala imali kubuchwepheshe obutsha. Oku kuthetha ukuba iinkampani esisebenzisana nazo Baidu banokuzuza kwiintsingiselo zamvanje kunye nobuchwepheshe.

Nantsi eminye imizekelo ethile yendlela iinkampani eziqhuba ngayo ishishini Baidu:

• E-yorhwebo: Iinkampani ezininzi zisebenzisa Baidu Ukuthenga ukuthengisa iimveliso okanye iinkonzo zakho kwi-Intanethi. Baidu Ukuthenga kunika iqonga ekulula ukulisebenzisa kunye nelifanelekileyo elivumela amashishini ukuba afikelele kubaphulaphuli abaninzi abanokubakho abathengi.
• Umyalezo wangoku: Baidu I-IM yinkonzo yemiyalezo ekhawulezileyo edumileyo eTshayina. Amashishini angasebenzisa Baidu IM ukunxibelelana nabazali bakho abathengi okanye ukukhuthaza iimveliso okanye iinkonzo zakho.
• Imidiya yokuncokola: Baidu I-Tieba liqonga le-intanethi elidumileyo eTshayina. Amashishini angasebenzisa Baidu Tieba ukwenza kunye nokwabelana ngomxholo ofanelekileyo kubaphulaphuli babo.
• Ukusasazwa kwevidiyo: I-iQIYI yinkonzo yokusasaza ividiyo edumileyo eTshayina. Amashishini anokusebenzisa i-iQIYI ukukhuthaza iimveliso okanye iinkonzo zabo okanye ukwenza umxholo wokuqala.

Ukuqukumbela, Baidu liqonga le-intanethi elibalulekileyo laseTshayina. Inkampani inikeza uluhlu olubanzi lweenkonzo kunye namathuba kwiinkampani ezifuna ukufikelela kubaphulaphuli abaninzi kwaye zikhule kwimarike yaseTshayina.

Ezinye iingenelo ezithile zokwenza ishishini kunye Baidu ziquka:

• Ukufikelela kubaphulaphuli abaninzi: Baidu ifikelela ngaphezu kwe-1,5 yezigidigidi zabantu e-China, emele amandla amakhulu emarike kwiinkampani.
• Ukusungula: Baidu yinkokeli kubuchule obutsha betekhnoloji, okuthetha ukuba iinkampani esisebenzisana nazo Baidu banokuzuza kwiintsingiselo zamvanje kunye nobuchwepheshe.
• Inkxaso yasekuhlaleni: Baidu inobukho obuqinileyo bendawo eTshayina, okuthetha ukuba inokubonelela amashishini ngenkxaso kunye noncedo lomntu abathengi ngolwimi lwasekuhlaleni.

Nangona kunjalo, kubalulekile ukuqaphela oko Baidu yinkampani yaseTshayina kwaye iinkampani zenza ishishini nayo Baidu Kufuneka ube nolwazi ngemithetho kunye nemimiselo yaseTshayina.

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