I-arhente yewebhu Massa: iiwebhusayithi, seo, Imidiya yokuncokola, imeyile urhwebo.
I-WEB AGENCY MASSA
Omnye Iwebhusayithi yinkampani ebonelela ngeenkonzo zophuhliso kunye urhwebo iwebhu kumashishini, imibutho kunye nabantu ngabanye. Iinkonzo ezinikezelwa ngu a Iwebhusayithi Zinokwahluka, kodwa ngokuqhelekileyo ziquka:
- Uyilo nophuhliso lwe iiwebhusayithi: le Iwebhusayithi bayayila kwaye baphuhlise iiwebhusayithi ezo zombini zinomtsalane kwaye zisebenza. Banokunceda abathengi ukudala iiwebhusayithi ezihambelana neselula kunye nezixhobo eziphendulayo.
- Ufezekiso lwe i iinjini zokukhangela (seo): la seo yinkqubo yokuphucula i nokubekwa di un website kumaphepha eziphumo ze iinjini zokukhangela (SERP). I Iwebhusayithi banokunceda abathengi ukuphuhlisa amaqhinga seo ngubani oza kunceda ezabo iiwebhusayithi ukubeka phezulu kunye nokutsala iindwendwe ezininzi.
- Marketing Sui Imidiya yokuncokola: il urhwebo Sui Imidiya yokuncokola kukusetyenziswa kwamaqonga e Imidiya yokuncokola ukukhuthaza inkampani okanye imveliso. I Iwebhusayithi banokunceda abathengi ukwenza kunye nokulawula iinkangeleko kwi Imidiya yokuncokola, phuhlisa umxholo kwi Imidiya yokuncokola kunye nokulinganisa iziphumo zamaphulo abo Imidiya yokuncokola.
- Imeyli urhwebo: i-imeyile urhwebo yindlela esebenzayo neyongayo yokufikelela kubaphulaphuli ekujoliswe kubo. I Iwebhusayithi banokunceda abathengi ukuphuhlisa amaphulo email urhwebo ezijoliswe kuzo, ezenzelwe wena nezinokulandeleka.
Le Iwebhusayithi basenokunikezela ngezinye iinkonzo, ezifana nezi:
- Uphuhliso lwesicelo sewebhu: le Iwebhusayithi inokuphuhlisa usetyenziso lwewebhu yesiko ukuhlangabezana neemfuno zakho ezithile abathengi.
- Umcebisi wewebhu: le Iwebhusayithi inokunika iingcebiso abathengi kwiintlobo ngeentlobo zezihloko ezinxulumene newebhu, ezifana neqhinga ledijithali, ukhuseleko lwe-cybersecurity kunye nokuthotyelwa kokulawula.
Le Iwebhusayithi banokuba sisixhobo esihle kumashishini ajonge ukuphucula ubukho bawo kwi-intanethi. Banokunceda iinkampani ekudaleni iiwebhusayithi ngempumelelo, ukufikelela kubaphulaphuli ekujoliswe kubo kwaye bafezekise iinjongo zabo urhwebo.
Nazi ezinye zeenzuzo zokusebenzisa enye Iwebhusayithi:
- Amava: le Iwebhusayithi banamava kunye nobuchule obufunekayo bokudala iiwebhusayithi kunye namaphulo urhwebo umgangatho ophezulu.
- Ukugcina ixesha: ukuqesha enye Iwebhusayithi inokongela iinkampani ixesha kunye nemali. Iinkampani zinokugxila kubuchule bazo obuphambili ngelixaIwebhusayithi ijongene nemiba yobugcisa yabo iiwebhusayithi namaphulo abo urhwebo.
- Iziphumo eziphuculweyo: le Iwebhusayithi inokunceda iinkampani ukuba zifezekise iinjongo zazo urhwebo. Banokudala imikhankaso ekujoliswe kuyo efikelela kubaphulaphuli abafanelekileyo kwaye bavelise iziphumo.
Xa ukhetha enye Iwebhusayithi, kubalulekile ukuqwalasela le miba ilandelayo:
- Amava: angakanani amava anawoIwebhusayithi ekusebenzeni neenkampani ezifana nezakho?
- Ipotifoliyo: jongana nepotifoliyo yeIwebhusayithi ukubona imizekelo yomsebenzi wabo.
- Iinkonzo: zeziphi iinkonzo ezinikelayoIwebhusayithi? Ngaba bayakunika iinkonzo ozifunayo?
- Amaxabiso: lithini ixabisoIwebhusayithi? Ngaba iyahambelana nohlahlo lwabiwo-mali lwakho?
- Unxibelelwano: indlela anxibelelana ngayoIwebhusayithi?
UMASSA
Imvelaphi:
Imvelaphi ye Massa akuqinisekanga, kodwa kucingelwa ukuba isixeko savela ngexesha le-Etruscan, malunga nenkulungwane yesi-7 BC.Massa"mhlawumbi ivela kwisiLatini"bunzima”, elithetha “imfumba yamatye”.
Ixesha lamaRoma:
Ngenkulungwane yesi-2 BC. Massa yaba ngumasipala waseRoma. Esi sixeko sakhula ngokukhawuleza saza saba liziko elibalulekileyo lezorhwebo nezomkhosi. Umkhondo wexesha lamaRoma usabonakala nanamhlanje, njengeendonga zesixeko kunye nebala lemidlalo.
AmaXesha Aphakathi:
Ngexesha lamaXesha Aphakathi, Massa yayisesinye sezixeko eziphambili zeItalia. Isixeko sasilawulwa yi-oligarchy yabarhwebi kunye neebhanki. Massa kwakhona yayisisazulu esibalulekileyo sonqulo, ngenxa yobukho beNgqungquthela Engcwele.
Ixesha langoku:
Ngenkulungwane ye-16, Massa yoyiswa yiRiphabhliki yaseFlorentine. Isixeko saphulukana nokuzimela, kodwa sagcina ukuzimela kwezoqoqosho nenkcubeko. Ngowe-1737, Massa yaba yinxalenye yeGrand Duchy ye Tuscany phantsi kolawulo lukaLorraine.
Ixesha langoku:
Nel XIX imizuzwana, Massa yamiselwa eBukumkanini beItalia. Ngeli xesha, isixeko safumana uphuhliso olutsha lwemizi-mveliso kunye nedolophu. Ngenkulungwane yama-20, Massa yatshatyalaliswa ziimfazwe zehlabathi ezimbini, kodwa ikwazile ukuzakha kwakhona ibe liziko elibalulekileyo labakhenkethi.
Ezinye izigaba ezibalulekileyo zembali kaMassa:
- Inkulungwane yesi-7 BC: Isiseko se Massa.
- Kwinkulungwane yesi-2 BC: Massa iba ngumasipala waseRoma.
- 1313: Massa iba sisixeko esizimeleyo.
- 1555: Massa yoyiswa yiRiphabhliki yaseFlorentine.
- 1737: Massa iba yinxalenye yeGrand Duchy ye Tuscany phantsi kolawulo lukaLorraine.
- 1860: Massa iba yinxalenye yoBukumkani boItalia.
- Inkulungwane yama-20: Iimfazwe zehlabathi ezimbini kunye nokwakhiwa kwakhona.
Massa Namhlanje:
Massa sisixeko esityebileyo ngembali, inkcubeko, ubugcisa kunye nendalo. Ilifa lenkcubeko likhulu, lineecawa zamaxesha aphakathi, amabhotwe eRenaissance, iimyuziyam kunye neegalari zobugcisa. Isixeko sikwadume ngokutya kunye newayini, kunye neemveliso eziqhelekileyo ezifana ne-buccellato, i-DOP eyongezelelweyo ioli yomnquma enyulu kunye ne-tortello massese.
KUTHENI IMISA
Massa ibonelela ngamathuba ahlukeneyo oshishino koosomashishini abazimisele ukutyala imali kwisixeko esityebileyo kwimbali, inkcubeko, ubuhle bendalo kunye nomxholo oncomekayo wezoqoqosho.
Amathuba oshishino kumacandelo ngamacandelo:
- Ezokhenketho: Massa yindawo yabakhenkethi eyaziwayo kumazwe ngamazwe, ehamba nokuhamba okuthe gqolo kweendwendwe ezitsalwa ziindonga zayo zembali, iicawe zayo zamaxesha aphakathi, iibhotwe zayo zeRenaissance kunye neevillas zayo ezintle. Oku kunika amathuba amaninzi kumashishini asebenza kwicandelo lokhenketho, afana neehotele, iindawo zokutyela, ii-arhente zohambo, abakhenkethi kunye nabakhokeli babakhenkethi.
- Ifashoni kunye nobugcisa: Massa Inesiko elide kwicandelo lefashoni kunye nezobugcisa, ezineemveliso eziphezulu ezifana nesilika yeLucca, i-papier-mâché kunye neekeramics. Iinkampani ezikweli candelo zinokuzuza kudumo lwamazwe ngamazwe lweMade eItali kunye nobukho bekhonkco lemveliso ekumgangatho ophezulu.
- Ukutya kwezolimo: Iphondo le Massa iqhayisa ngemveliso yokutya kwezolimo egqwesileyo, kunye neemveliso eziqhelekileyo ezifana ne-DOP extra virgin oil olive, iwayini ye-IGP, i-Garfagnana epela kunye nobusi. Iinkampani kwicandelo lokutya kwezolimo zinokufumana a Massa umhlaba ochumileyo wokukhula nokuphuhlisa, ngenxa yobukho bemarike yangaphakathi eyamkelekileyo kunye nemfuno eqinileyo yeemveliso ezikumgangatho ophezulu.
- Itekhnoloji kunye nokusungula: Massa Iba sisibonda sokutsala iinkampani kwicandelo letekhnoloji kunye nentsha, ngenxa yobukho bamaziko ophando agqwesileyo, njengeZiko leYunivesithi Pisa kunye ne-CNR ye Florence. Amashishini kweli candelo anokufumana a Massa indawo elungele ukukhula nophuhliso, ngenxa yokubakho kwabantu abafanelekileyo kunye nenkuthazo yerhafu.
Izinto eziluncedo ngokwenza ishishini a Massa:
- Indawo yobuchule: Massa ibekwe kwindawo yobuchule embindini weItalia, ifikeleleka lula ngenqwelomoya, ngololiwe nangendlela. Oku kwenza kube lula ukufikelela kwiimarike zelizwe nezamazwe ngamazwe.
- Iziseko zophuhliso ezisebenzayo: Massa sineziseko eziluncedo, ezifana nesikhululo seenqwelomoya samazwe ngamazwe Pisa, umgaqo we-A11 kunye nothungelwano lukaloliwe lwesizwe.
- Iindleko zokhuphiswano zabasebenzi: Iindleko zomsebenzi a Massa isezantsi kuneminye imimandlaItalia e d'Europe, inika amashishini ithuba lokukhuphisana.
- Umgangatho wobomi: Massa Inika umgangatho wobomi obuphezulu, kunye nendawo ekhuselekileyo nenempilo, imozulu yeMeditera kunye nelifa lenkcubeko ecebileyo.
- Inkqubo yenkuthazo: Ummandla Tuscany kunye noMasipala we Massa banikezela ngenkqubo yenkuthazo kwiinkampani ezenza utyalo-mali kulo mmandla, ezinjengokuncitshiswa kwerhafu, iminikelo engabuyiswayo kunye nenkxaso-mali exhaswa ngemali.
Imicelimngeni ojongene nayo:
- Ixesha lonyaka: Ukhenketho a Massa igxininiswe kwiinyanga zasehlotyeni, nto leyo enokwenza kube nzima ukuba amashishini asebenze ebudeni bonyaka.
- Ukhuphiswano: Massa sisixeko esikhuphisanayo, esinenani eliphezulu leenkampani ezikhoyo kumacandelo ahlukeneyo.
- Ulawulo lolawulo: Uburhulumente kwi Italia inokuba ngumqobo kumashishini, ingakumbi awamanye amazwe.
Iingcebiso zokwenza ishishini a Massa:
- Yenza uphando olunzulu lwemarike: Phambi kokuqalisa ishishini a Massa, kubalulekile ukwenza uphando olunzulu lwemarike ukuchonga amathuba athile kunye nemingeni yecandelo ozimisele ukusebenza kulo.
- Phuhlisa isicwangciso soshishino esiluqilima: Isicwangciso soshishino esiluqilima sibalulekile ekutsaleni abatyali-mali nokufumana inkxaso-mali.
- Yenza inethiwekhi yabafowunelwa: Kubalulekile ukwenza inethiwekhi yoqhagamshelwano nabanye oosomashishini, iingcali kunye namaziko asekuhlaleni ukuququzelela ukungena kwimarike yaseMassese.
- Yiba nolwazi olusisiseko ngolwimi lwesiTaliyane: Ulwazi lolwimi lwesiTaliyane lubalulekile kunxibelelwano abathengi, ababoneleli kunye namaziko asekuhlaleni.
Isiphelo:
Massa ibonelela ngamathuba ahlukeneyo oshishino koosomashishini abazimisele ukutyala imali kwisixeko esityebileyo kwimbali, inkcubeko, ubuhle bendalo kunye nomxholo oncomekayo wezoqoqosho. Ngokuzibophelela kunye nocwangciso olufanelekileyo, Massa inokuba yindawo efanelekileyo yokuqala ishishini elinempumelelo.
Yabelana:
Fumana okungakumbi kwi-Arhente yeWebhu ye-Intanethi
Bhalisa ukuze ufumane amanqaku amva nje nge-imeyile.
