Simanye Iwebhusayithi kunye i-arhente yentengiso yewebhu, sichaza eyakho Iwebhusayithi iinkonzo zethu ezilungiselelwe abathengi bokugqibela, sisebenza njenge isoftware software, nkampani, inkampani yophuhliso lwesoftware, Iwebhusayithi, i-arhente yentengiso yewebhu, Iwebhusayithi. Sikwajongana nophuhliso nendalo isoftware mobile ke senza iselfowuni.
Besisenza ngaphezulu kweminyaka eli-15 iiwebhusayithi.
sihlele iiwebhusayithi kwaye siceba e-commerce in WordPress abayaziyo indlela yokuxelela inkampani yabaxhasi ngomsebenzi wethu wokudala opheleleyo iiwebhusayithi kunye nendalo e-commerce.
Kwiwebhu kukho iphepha elingaphezulu kweebhiliyoni ezisi-7 kwaye malunga ne-530 yezigidi iiwebhusayithi kwaye kule ndawo inye, uya kufumanisa ukuba sisebenza njani, Oko kukuthi, abasebenzisi basifumana njani, ngokusekwe kuyo dati Ezingamafutha ewaka leminyaka elitsha, kodwa ngaphezulu kwako konke uya kufumanisa ukubaingqiqo kwaye umntu wenza ukuqonda ngenxa yoko ikamva lobuchwephesha, hayi umntu ngokuchasene nomatshini, kodwa umntu kunye nomatshini kunye.
Ndiyaphinda, kwiwebhu kukho iphepha elingaphezulu kweebhiliyoni ezisi-7 kwaye malunga ne-530 yezigidi iiwebhusayithi kwaye uphendlo ngalunye luneziphumo ezili-10 kwiphepha ngalinye kwaye iibhiliyoni zophendlo lwenziwa ngenyanga. Ukuba phakathi iinjini zokukhangela kuthetha ukukwazi ukufika kwizithuba ze-10 zokuqala kukhangelo olwenziwe ngumsebenzisi, umsebenzi wethu ayingowokuba ufowunele i. abathengi, kodwa kunjalo abathengi ukukubiza kuba uvele phambi kokhuphiswano lokukhangela okukhankanywe apha ngasentla.
Ndikhumbula ukuba kwiwebhu kukho iphepha elingaphezulu kweebhiliyoni ezisi-7 kwaye malunga ne-530 yezigidi iiwebhusayithi kwaye amawaka ezigidi zokukhangelwa kwenziwa inyanga nenyanga ezineziphumo ezili-10 kwiphepha ngalinye.
Uya kusiqonda isizathu sokuba sisebenze ngaphezulu kweminyaka eli-15 kwinkqubo ekuvumela ukuba ungene kwizikhundla eziphezulu ze-10. Intsimbi seo ligama lenkqubo yethu.
YIMALINI A WEB SITO OKANYE A QAPHELA KWI-intanethi ?
Sihlala sibuzwa lo mbuzo kodwa siphendula ngomnye umbuzo: "Ungabhatala malini ngonxibelelwano olutsha, ungabhatala malini kwizicelo ezitsha zeekowuteshini kwaye uza kuhlawula malini ukwandisa intengiso?"
Il website okanye il Ivenkile ye-Intanethi akufunekanga ibonwe njengeendleko kodwa njengotyalo-mali kwixesha elide, enyanisweni yonke inokulinganiswa kwaye sinokukuxelela ngokuqinisekileyo ukuba yimalini, kumbuzo wangaphambili esibuza abo basibuza ukuba yimalini website okanye Ivenkile ye-Intanethi.
NDIYAPHINDA: YIMALINI A WEB SITO OKANYE A QAPHELA KWI-intanethi ?
Sihlala sibuzwa lo mbuzo kodwa siphendula NGOMNYE UMBUZO: "Ungabhatala malini ngabafowunelwa abatsha, ungabhatala malini kwizicelo ezitsha zeekowuteshini kwaye ungabhatala malini ukwandisa intengiso?"
Simanye Iwebhusayithi kunye i-arhente yentengiso yewebhu, sichaza eyakho Iwebhusayithi iinkonzo zethu ezilungiselelwe abathengi bokugqibela, sisebenza njenge isoftware software, nkampani, inkampani yophuhliso lwesoftware, Iwebhusayithi, i-arhente yentengiso yewebhu, IwebhusayithiSikwajongana nophuhliso nendalo isoftware mobile ke senza iselfowuni.
Kwi-Intanethi yeWebhusayithi eqaphela iiwebhusayithi ezenza ixabiso kumthengi wokugqibela.
Sele sisebenza kwimveliso iminyaka eli-15 ukubeka i iiwebhusayithi kwaye kule minyaka 15 izikhundla kwi iinjini zokukhangela ihlala i10.
Siyakholelwa kwaye sizimisele ukuzimela iinjini zokukhangela kwaye siphanda amanqaku enzululwazi kunye neencwadi ezigunyazisiweyo.
Uluntu o iiwebhusayithi?
Ukukhula kwezonxibelelwano zentlalo
Kwiminyaka yakutshanje siye sabona ukukhula exponential ukubaluleka Imidiya yokuncokola: Inkxaso yosetyenziso olukhawulezayo nolusebenziseka lula luvumele nabani na ukuba avule ubukho bakhe kwi-intanethi ngaphandle kweengxaki zobugcisa ezifunwa ziindlela ezizezinye zemveli ezinje iiwebhusayithi kunye neebhlog.
Ukwanda kokubonakala kwezi ndlela zonxibelelwano kukhokelele kwiinkampani ezininzi, ngakumbi ezincinci, ukuba zibeke ubukho bazo kwi-Intanethi ngokukodwa kuzo, zitsalwe kukungabikho kweendleko kunye nokukhawuleza kokusebenza.
Ngokungathandabuzekiyo kule mihla ukuba neprofayile yentlalo phantse kunyanzelekile kulo lonke ishishini, njengenethiwekhi enje facebook, LinkedIn, instagram njl. Ungavumeli kuphela ukwenza ishishini lakho lifikeleleke ngokukhawuleza kubalandeli abaninzi, kodwa kwaye ngaphezu kwako konke ukugcina ubudlelwane obusebenzayo kunye nawe. abathengi.
Kwelinye icala a website uyonwabela izinto ezithile ekunzima ukuziphindaphinda kunye namanye amajelo onxibelelwano athe, asetyenziswa ngobuchwephesha ngesicwangciso esilumkileyo. urhwebo, inokuzisa iingenelo ezibalulekileyo kwishishini lakho. Masizibone ngokweenkcukacha.
Impahla yexabiso
Imilo facebook, i-YouTube okanye efanayo ilawulwa ngumnini wenethiwekhi, onokuthi athathe isigqibo ngokuzimeleyo ukuba asuse iprofayili okanye aguqule imithetho yenethiwekhi yakhe yentlalontle ngokwezikhokelo ezinokuthi zibi kuye nabani na olawula iprofayili, kwaye ngubani oye watyala imali eninzi kuyo. ixesha kunye nemali yakhe.
Ngokuchaseneyo ne-a website kuzo zonke iinjongo kunye neenjongo inxalenye yempahla yenkampani yomnini wayo, onokuthi agqibe ngokukhululekileyo ukuba ayixhaphaze njani okanye nokuba, ukuba kubonakala kufanelekile, ingakanani kwaye ingaba ithengiselwe abantu besithathu. Ngaloo ndlela yonke i-investimenti yotyalo-mali ngokwayo website lutyalo-mali lwexesha elide kumsebenzi wakho weshishini.
lunye
Iprofayile yentlalo inikezela ngeempawu eziphambili kodwa ezisemgangathweni, ngelixa a website yenzelwe ukulungelelanisa iimfuno zenkampani eyithumela njengeglavu: kwindawo eyenziwe kakuhle, ifom yoqhagamshelwano nganye, umfanekiso, i-configurator okanye i-slider yenzelwe ukukhokela umsebenzisi ngokweqhinga eliphuhliswe ngumnini walo.
Isicwangcisi ku e-commerceUmzekelo, inokuba ngaphezulu kwesixhobo esifumanekayo kwisikhangeli ukuze ikwazi ukukhangela ngokukhawuleza iimveliso ezinomdla kuzo: ukuba icingelwe ngokuchanekileyo, inokuba sisixhobo esixabiseke kakhulu, sikhokele ukhetho lomthengi kuyeyona nto ibaluleke kakhulu ekuthengweni kwenkampani. .
Isazisi
Bambalwa oosomashishini abaza kubamba amashishini abo kwigumbi elingaphantsi elinothuli elineepeyinti zokuxobuka, nokuba ibanele ngokwaneleyo ukusingatha imisebenzi yeshishini: isakhiwo asisetyenziselwa kuphela ukugcina abantu nezinto, kodwa sikhuthaza umbono wokuqala abathengi, abathengisi kunye nabasebenzi abayindwendweleyo kunye nabantu abadlulayo.
Ngokunjalo a website yakhiwe kakuhle ayisosikhongozeli nje dati, kodwa idlulisa uphawu lophawu lomnini wayo kwaye yomeleza uphawu lwayo. Kwilizwe eliya lisanda ngokwanda kwihlabathi liphela, apho ukhuphiswano luhlala lukho jikelele kwaye luqinile, oku kukuvumela ukuba wahlule ishishini lakho kunye nokufikelela kumacandelo emarike anomdla.
Uhlalutyo lwabo abathengi
Ngeemveliso zasimahla ezinikezelwa ngu uphando kunokwenzeka ukwenza uphononongo oluneenkcukacha zokuziphatha kweendwendwe zethu website kwaye ke ngoko wandise unxibelelwano lwakho kunye nobuchule bokuthengisa, obunje:
- ngawaphi amaphepha afundwa kakhulu? Ngawaphi amaphepha endaweni yoko atsiwa kwangoko aya emazantsi?
- Iividiyo ze -ossossimi ozenzileyo zijongwa yeyakho abathengi? Ngaba ukubukela enye yeevidiyo ngenene kuyawukhulisa umvulo olandelayo wokuthenga? Yimalini?
- Baziphatha njani abasebenzisi xa bejonga imveliso yakho? Bahlala kweliphi icandelo lephepha?
Iziphelo
Ukugqiba, isicwangciso sorhwebo esiyimpumelelo asikwazi ukusekwa kuphela kumjelo wonxibelelwano (Imidiya yokuncokola e website nokuba yintoni na), kodwa kufuneka ikwazi ukudibanisa zonke iziteshi zonxibelelwano zenkampani kwaye zidibanise ukuze zomelezane.
Simanye Iwebhusayithi kunye i-arhente yentengiso yewebhu, sichaza eyakho Iwebhusayithi iinkonzo zethu ezilungiselelwe abathengi bokugqibela, sisebenza njenge isoftware software, nkampani, inkampani yophuhliso lwesoftware, Iwebhusayithi, i-arhente yentengiso yewebhu, Iwebhusayithi.
E-yorhwebo: ithuba elihle ...
Ukusasazeka rhoqo kwe Internet kunye nee-smartphones zivumele inani elikhulayo labantu ukuba lifikelele kwiinkonzo ezininzi ngqo kwiwebhu. Ngokukodwa, ihlabathi lentengiso ye-intanethi libone ukukhula okuthe gqolo kwiminyaka yakutshanje kwaye kulindeleke1 ukuba ngo-2021 ingeniso yehlabathi ifikelele kwi-4.88 yetriliyoni zeedola.
Le meko, ukuba isetyenziswe ngokufanelekileyo, inika ithuba elibalulekileyo kwiinkampani; inikezela ngenkonzo yayo e-commerceenyanisweni, kwanezinto ezincinci azinakufikelela kuphela kumatsha abathengi Kwimarike yabo yasekuhlaleni, kodwa ukufikelela kububanzi imarike yamanye amazwe, okubangela ukwanda okukhulu kokuthengiswa kwayo.
Olunye uncedo olubalulekileyo kwintengiso ekwi-Intanethi kukuba kunokwenzeka ukuba ubonise iprofayile yomsebenzisi kwaye ke umnike amava ahambelana nalawo afanelekileyo, umzekelo ngokumnika iimveliso kwikhaya lendawo yakho ekunokwenzeka ukuba ayithande. Ukufakwa profiling kwabasebenzisi bayo kukwavumela ukuba uqonde ngcono ukuthanda kwabo kunye nezizathu, ngokwenza oko ukuba kwenzekee ukulungiselelwa kweqhinga lakho urhwebo.
… Kodwa ke ngumceli mngeni onzima
Njengoko unokulindela, umhlaba wentengiso ekwi-Intanethi ngokuqinisekileyo ubonelela ngamathuba abalulekileyo, kodwa kuphela kwabo bajongene ngempumelelo nobunzima obubodwa. Ukuzama ukuvula ivenkile ekwi-intanethi ngaphandle kwenkxaso yeengcali ezifanelekileyo kunokubangela inkcitho enkulu yexesha, imali kunye nezixhobo. Dwelisa eminye yemiceli mngeni ekufuneka siyoyisile ukuze silawule e-commerce ngempumelelo:
- Xa uvula a e-commerce unokufikelela kwimakethi enkulu kakhulu, kodwa kwangaxeshanye kuya kufuneka ujongane nokhuphiswano olubanzi ngokulinganayo: kwimeko ye shop abantu abakhuphisana nabo ngokwasemzimbeni ukuba balumkele inani elincinci lezinye ivenkile kwindawo yendawo; kwimeko a Ivenkile ye-Intanethi Endaweni yoko, indawo yejografi ilahlekelwa kukubaluleka kwayo kwaye abasebenzisi bayo banokutsalwa zizibonelelo zevenkile kwiindawo ezikude kakhulu.
Ukhuphiswano ke luba nzima ngakumbi ngenxa yokuba zihlala ziinkcukacha ezenza umahluko kunye nokubonelela abasebenzisi bakho ngamava angaphantsi kokugqwesa kunokubangela ilahleko enkulu kwishishini lakho. - Kunokuba nzima ukuba ivenkile ye-intanethi ifumaneke kwi-intanethi, ngakumbi ukuba i-brand yakho ayilona nqanaba liphezulu. Ukunika umbono wobunzima balo msebenzi, kwiwebhu kukho ngaphezu kwe-1 kunye nesiqingatha seebhiliyoni zeesayithi2 ezihambelana neebhiliyoni ezininzi zamaphepha. Ukufunyanwa ngophendlo kwi uphando kuyimfuneko ukuba umsebenzisi enze uphando kwaye isayithi lakho livela kwiindawo ezilishumi zokuqala (izikhundla emva kweyeshumi azifane zicofe ngabasebenzisi). Ngenxa yesi sizathu ukuvulwa kwe-a e-commerce ayinakungahoyi umsebenzi ojolise ekwandiseni amathuba okuba ukhethwe ngu iinjini zokukhangela, ekwabizwa ngokuba ngumsebenzi seo (UkuSebenza kweeNjini zoPhando), kwaye efuna umntu ozinikeleyo wobungcali.
- Ngokungafaniyo nokwenzeka kwiivenkile ezibonakalayo, apho intengiso yenzeka khona ngezikimu ezilula, kwihlabathi lentengiso ekwi-Intanethi, iintengiso zihlala zihlawulwa ngokunqakraza kwaye indleko nganye kwezi zicofwayo zihlala zihluka ngokothotho lweeparameter zobuchwephesha ezifuna Umntu oqeqeshiweyo ozinikeleyo (kwakhona ingcali seo) ukuba ulungiselelwe. Kuba inkcitho yentengiso ikwimeko ye e-commerce, rhoqo kubaluleke kakhulu, kubalulekile ukubhekisa kumanani afanelekileyo anciphisa inkcitho ngokuchofoza.
- Ngokungafaniyo nento eyenzekayo kwiivenkile ezibonakalayo, ngaphakathi e-commerce Umthengi akanakukuzama ukuzithenga iimpahla ngaphambi kokuba azithenge, kwaye oku kubambezela abathengi abaninzi ukuba amanyathelo afanelekileyo akwenziwanga. Ngokukodwa, kubalulekile ukunika ithuba lokubuyisela imveliso ngaphandle kwendleko ezongezelelweyo. Ngesizathu esifanayo kubalulekile ukuba ubonelele ngeemakhishithi zemveliso ezityebileyo kwiinkcukacha, iifoto kunye neevidiyo ezibonisa, ezinika umsebenzisi umbono ocacileyo weempawu zemveliso. Iivenkile eziphumelele kakhulu zivumela abasebenzisi ukuba babuze imibuzo malunga nendlela esebenza ngayo imveliso; le mibuzo iyabonakala kwindawo kunye nabanye abasebenzisi abaye bazama imveliso bangaphendula. Ukwenza njalo kukonyusa ukuzithemba kwimveliso kwicala le abathengi ngelixa kuncitshiswa inani leminxeba kwinombolo yakho engahlawulelwayo.
Yintoni ekufuneka uyenze ukuqala a e-commerce
Njengoko kuchaziwe apha ngasentla, ukuthengisa kwi-Intanethi ngumsebenzi onzima ofuna iseti eqinileyo yezakhono kunye nobungcali kuzo zombini izigaba zokuseta kunye nakwimisebenzi yemihla ngemihla. Kuyimfuneko ke ngoko ukuthembela kwii-arhente ezifanelekileyo zewebhu, ezinakho ukunika inkxaso kuzo zonke izigaba nakuzo zonke iindawo zokubeka kwi-intanethi kunye nokugcina Ivenkile ye-Intanethi.
Ukwenza njalo kuya kukhulisa ukuthengisa kunye nokunciphisa iindleko zentengiso kunye nenkxaso yabasebenzi.
Iarhente yethu iyakwazi ukukunika inkxaso kuzo zonke izigaba zokumitha, ukumiliselwa kunye nokulawulwa kwivenkile ekwi-intanethi:
- Siza kukukhokela ekukhetheni elona qonga lilungileyo lokuphunyezwa kwakho (woocommerce, yingca, Magento...) okanye, ukuba kufanelekile, siya kucebisa kwaye siphumeze isisombululo sobunikazi.
- Enkosi kubasebenzi bethu abaqeqeshiweyo siza kwenza imisebenzi yakho e-commerce Ukuqinisekisa ukubonakala kweshishini lakho ngeyona ndleko intengiso.
- Ukuba ufuna ukufuduka okanye uye kwamanye amaqonga sinokusebenzisa izisombululo zokungenisa / ukuthumela ngaphandle kunye nezisombululo zolungelelwaniso kunye neemarike zangaphandle ezifana Amazon okanye eBay.
- Ngesicelo singabonelela ngezifundo zoqeqesho lolawulo oluchanekileyo lwevenkile yakho ekwintanethi, okanye ukuba ukhetha, baxhase ngokuthe ngqo abasebenzi abaziingcali ukuze bayilondoloze.
Ukuba ufuna ulwazi oluthe kratya, qhagamshelana nathi ngaphandle kokuzibophelela okanye ucele idinga kwiiofisi zethu Milano.
IMIBA YOKUVULA
Simanye Iwebhusayithi kunye i-arhente yentengiso yewebhu, sichaza eyakho Iwebhusayithi iinkonzo zethu ezilungiselelwe abathengi bokugqibela, sisebenza njenge isoftware software, nkampani, inkampani yophuhliso lwesoftware, Iwebhusayithi, i-arhente yentengiso yewebhu, Iwebhusayithi; sijongana nophuhliso nendalo isoftware mobile ke senza i-sw mobile kwaye sisebenza:
Milano, Bergamo, Brescia, Varese, Como, Cremona , Lecco, Mantova, Pavia, Sondrio, kodwa siyasebenza,
Abruzzo : Akwila , Chieti , Pescara , Teramo
Basilicata : Matera , Potenza
labria : ICatanzaro , ICosenza , Crotone , Reggio Calabria , UVibo Valentia
Campania : Avellino , Benevento , Caserta , Naples , I-Salerno
Emilia Romagna : Bologna , UFerrara , Forlì , Cesena , Modena , Parma , Piacenza, I-Ravenna , UReggio Emilia , Rimini
UFriuli Venezia Giulia : Gorizia , His hisque hisque hisquequequequeque hisquequeque hisqueque following , Trieste , Udine
Lazio : Frosinone , Latina , Rieti , eRoma , IViterbo
Liguria : Genoa , Imperia , Spice , Savona
Lombardia : Bergamo , Brescia , Como , Cremona , Lecco , Mantova , Milano , Pavia , Sondrio , Varese
Ukuhamba : Ancona , UAscoli Piceno , Macerata , I-Pesaro , Urbino
Molise : ICampobasso , Isernia
Piedmont : Alessandria , Asti , Biella, Cuneo , Novara , eTurin , IVercelli
Puglia : Bari , Brindisi , Foggia, Lecce , Taranto
eSardinia : Cagliari , ICarbonia , Iicawa , I-Nuoro , I-Ogliastra, Olbia , Itempile , Oristano , Sassari
sicilià : IAgrigento , ICaltanissetta , Catania , Enna , UMessina , Palermo , Ragusa , eSirakusa , Trapani , Marsala , Mazara del vallo, I-Pantelleria
Tuscany : I-Arezzo , Florence , Grosseto , ILivorno , Lucca , UMassa Carrara , Pisa , Pistoia , Prato , Siena
UTrentino Alto Adige : Bolzano , Ukuya
Veneto : Belluno , Padova , URovigo , Treviso , Venezia , IVerona , Vicenza
Svizzera: Lugano, kwiCanton yaseTicino, UBellinzona, Indawo, i-endrisio, ingxolo.
Yabelana:
Fumana okungakumbi kwi-Arhente yeWebhu ye-Intanethi
Bhalisa ukuze ufumane amanqaku amva nje nge-imeyile.
